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# Patchwork Fashion Collections
Ademar Ferrera's oNONO Collection is Inspired by Brazil

By Tiana Reid | Published 2010-07-21 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/ademar-ferrera
References: [dazeddigital](http://www.dazeddigital.com/view/default.aspx?Category=19&ArticleID=7963&PageNum=1) & [onono](http://www.onono.com/)

Ademar Ferrera's latest clothing collection features accessories by WalÃ©rio AraÃºjo. Both designers get their inspiration from the Brazilian way of life: with everything from [bold prints](https://www.trendhunter.com/trends/ski-collection-1) to a medley of fabrics, while incorporating an acute sense of humor. The latest collection is part of the oNONO collaboration, which is a collective of different [Brazilian designers and artists](https://www.trendhunter.com/trends/farm-rio).

Check out the gallery to view some of Ademar Ferrera's unconventional designs.

**Implications** - Using fashion techniques with an [exotic appeal](https://www.trendhunter.com/trends/orketro-brazil) is a great way to allure a broad base of consumers. Because many individuals are caught up in the business of everyday life, consumers are looking for new ways to escape from these confines through the products they buy. Taking influences from faraway lands is a great way to appeal to these customers.

## Trend Insights (Trend Hunter)

- Score: 3.2/10
- Popularity: 54% | Activity: 34% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What Makes This Trend Stand Out

- **Patchwork Fashion Collections:** Patchwork fashion collections featuring bold prints and a variety of fabrics are becoming increasingly popular among consumers.
- **Exotic Inspirations:** Designers incorporating exotic inspirations into their collections can attract a wider audience of consumers seeking products with a unique and worldly appeal.
- **Collaborative Collections:** Creating collaborative collections with designers and artists can lead to unique and unconventional designs that appeal to consumers seeking something different.

### Sectors Adopting This

- **Fashion and Apparel:** The fashion and apparel industry can incorporate patchwork techniques, exotic inspirations, and collaborations to create unique and appealing collections for consumers.
- **Art and Design:** The art and design industry can collaborate with fashion designers to create unconventional and eye-catching accessories for fashion collections.
- **Retail and Consumer Goods:** The retail and consumer goods industry can benefit from incorporating patchwork and exotic designs into products, as it can attract a wider audience of consumers seeking unique and worldly products.

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