# Selfie Addiction Campaigns Save Yourselfie Cracks Down on People Who Are Addicted to Selfies By Laura McQuarrie | Published 2014-07-31 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/addicted-to-selfies References: [adeevee](http://www.adeevee.com/2014/07/social-campaign-against-selfie-addicted-save-yourselfie-film-online/) A quick browse through Instagram will show you tons of people who are addicted to selfies, whether they'll admit it or not. The 'Save Yourselfies' social campaign takes a rather harsh approach to squashing selfies, as it's made apparent by the #IfYouSelfieIllDeleteYou hashtag. For the campaign, people who are fed up with selfie addicts are encouraged to share the video, simultaenously encouraging a selfie-addicted friend to put down their camera phone by tagging them. The video promoting Save Yourselfie shows a rehab group for people who take too many pictures of themselves. Surprisingly, the group seems to have a lot of empty chairs, but these people have abused selfies to a point where they become invisible to others around them from overuse—this must be a selfie-taker's worst nightmare. ## Trend Insights (Trend Hunter) - Score: 4.8/10 - Popularity: 49% | Activity: 88% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Interactive](https://www.trendhunter.com/interactive) ## Key Themes ### What Makes This Trend Stand Out - **Selfie Addiction:** Creating campaigns and interventions to address selfie addiction and promote healthy digital habits. - **Save Yourselfies:** Implementing social campaigns that encourage people to put down their camera phones and reduce excessive selfie-taking. - **Digital Detox:** Providing services and products that help individuals disconnect from technology and prioritize face-to-face interactions over selfies. ### Sectors Adopting This - **Social Media:** Developing tools and features to help users be more mindful of their selfie-taking habits and promote digital well-being. - **Digital Wellness:** Creating apps, wearable devices, and services that assist individuals in managing and overcoming selfie addiction. - **Mental Health:** Offering counseling, therapy, and support groups tailored to individuals struggling with selfie addiction and its psychological impact. ## Related on Trend Hunter - [Mobile Device Addiction Campaigns](https://www.trendhunter.com/trends/mobile-device-addiction.md) - [Home Safety Campaigns](https://www.trendhunter.com/trends/the-selfie-effect.md) - [Digital Dependency Awareness Campaigns](https://www.trendhunter.com/trends/digital-dependency.md) - [Mental Health-Supporting Campaigns](https://www.trendhunter.com/trends/the-last-photo.md) - [Safety-Oriented Social Tools](https://www.trendhunter.com/trends/instagram-10.md) - [Smartphone Distraction-Curbing Apps](https://www.trendhunter.com/trends/lemio-app.md) - [Swapped Phone Campaigns](https://www.trendhunter.com/trends/kitkat-phone-break.md) - [AI Selfie Apps](https://www.trendhunter.com/trends/roast-my-selfie.md) - [Acrylic Smartphone Addiction Accessories](https://www.trendhunter.com/trends/methaphone.md)