# Alluring Activewear Collections This 'Adore Me' Collection Promises Comfort and Style By Rahul Kalvapalle | Published 2016-10-05 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/activewear-collection References: [prnewswire](http://www.prnewswire.com/news-releases/adore-me-launched-its-first-activewear-collection-in-october-300338915.html) & [adoreme](http://www.adoreme.com/workout-clothes.html) Innovation-focused e-commerce lingerie company [Adore Me](https://www.trendhunter.com/trends/bobbi-althoff) is launching an eye-catching new activewear collection that is designed to help women look and feel their best when they're working out. What makes Adore Me's activewear collection noteworthy is the fact that it offers a massive selection of attractive pieces but doesn't only restrict access to women of a certain size and shape. Rather, these products are intentionally designed to be inclusive so that even [plus-size women](https://www.trendhunter.com/trends/parade-that-lace) can enjoy their designs. The collection includes sets comprising bras, tanks, shorts, leggings and much more. Adore Me has already gained big success for the manner in which it has interpret the e-commerce fashion industry, and the addition of an activewear collection to its repertoire will certainly help it gain more of a following. ## Trend Insights (Trend Hunter) - Score: 6.5/10 - Popularity: 97% | Activity: 90% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports) ## Key Themes ### What's Driving This Trend - **Inclusive Activewear:** Creating activewear collections that cater to women of all sizes and shapes presents an opportunity for disruptive innovation in the fashion industry. - **Massive Selection:** Offering a wide variety of attractive activewear pieces allows for disruptive innovation in the e-commerce fashion industry by providing customers with more choices. - **Comfort and Style:** Designing activewear that prioritizes both comfort and style opens up opportunities for disruptive innovation, as it meets the needs of consumers who want to look and feel their best while working out. ### Who This Affects Most - **E-commerce Fashion:** The e-commerce fashion industry can explore disruptive innovation by expanding their product offerings to include inclusive and stylish activewear collections. - **Lingerie:** Invigorating the lingerie industry through the introduction of activewear collections that cater to all body types presents an opportunity for disruptive innovation. - **Fitness and Wellness:** The fitness and wellness industry can benefit from disruptive innovation by partnering with fashion brands to create inclusive activewear collections that empower people of all sizes to exercise comfortably. ## Related on Trend Hunter - [Thoughtfully Designed Activewear Lines](https://www.trendhunter.com/trends/motion-collections.md) - [Dynamic Athleisure Apparel](https://www.trendhunter.com/trends/victorias-secret-relaunched.md) - [Activewear Lounge Ranges](https://www.trendhunter.com/trends/soft-motions-collection.md) - [Performance-Focused Athleisure Wear](https://www.trendhunter.com/trends/dicks-sporting-goods-1.md) - [Comfort-Focused Athleisure Lines](https://www.trendhunter.com/trends/fresh-athleisure-collection.md) - [Versatile Activewear Essentials](https://www.trendhunter.com/trends/activewear-essentials.md) - [Essential 90s-Inspired Activewear](https://www.trendhunter.com/trends/90sinspired-activewear.md) - [Performance Athleisure Collections](https://www.trendhunter.com/trends/calia.md) - [Effortless Workout Fashion Capsules](https://www.trendhunter.com/trends/set-active.md)