# Cross-Branded Creative Collectives Acne Spans Fashion, Advertising, Film, and Magazines By TrendHead | Published 2008-12-05 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/acnes-creative-enterprises-from-fashion-to-advertising-film-and-magazines References: [acnestudios](http://www.acnestudios.com/collection/springsummer-2009) & [acne.se](http://www.acne.se/) The above gallery features the S/S collection of [Acne's](https://www.trendhunter.com/trends/first-aid-beauty-debuts) women's wear and a couple of gorgeous silhouettes from the main line. I absolutely love this brand. It is so simple and utterly chic in a modern Scandinavian way. The Swedish fashion brand Acne is far more than just the official term for [pimples](https://www.trendhunter.com/trends/pimple-patch-designs). It's quickly developing into the [coolest creative collective](https://www.trendhunter.com/trends/la-famiglia-campaign), with holdings in fashion, magazine publishing, advertising, product development, design, online production, commercials, kids' toys and characters, feature films, and music videos. ## Trend Insights (Trend Hunter) - Score: 2.1/10 - Popularity: 50% | Activity: 5% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What's Driving This Trend - **Cross-branded Creative Collectives:** The trend of creative collectives spanning multiple industries allows for innovative collaborations and unique brand experiences. - **Diversification:** Acne's expansion into multiple industries showcases how diversification can strengthen a brand's overall impact and reach. - **Entertainment Industry Convergence:** The intersection of Acne's involvement in films, commercials, and music videos highlights the trend of traditional entertainment industries merging with fashion and advertising. ### Who This Affects Most - **Fashion:** Acne's impressive presence in the fashion industry showcases opportunities for fashion brands to expand into other creative fields and establish themselves as multi-dimensional creatives. - **Advertising:** Acne's foray into the advertising industry presents opportunities for ad agencies to collaborate with fashion and entertainment companies to create innovative and engaging campaigns. - **Film:** Acne's involvement in feature films highlights opportunities for fashion and entertainment industries to work together to create unique and impactful visual experiences. ## Related on Trend Hunter - [texturally artistic fashion stores](https://www.trendhunter.com/trends/acne-studios-flagship-stores.md) - [Luxe Cartoon-Adorned Apparel](https://www.trendhunter.com/trends/moonmin.md) - [Collaboration Springtime Fragrances](https://www.trendhunter.com/trends/acne-studios-par-frederic-malle.md) - [Collegiate-Style Winter Scarfs](https://www.trendhunter.com/trends/acne-studios-6.md) - [Year-of-the-Horse Fashion](https://www.trendhunter.com/trends/year-of-the-horse-ss26.md) - [Reworked Heritage Boots](https://www.trendhunter.com/trends/acne-studios-x-timberland.md) - [Poeticized Luxury Fashion Campaigns](https://www.trendhunter.com/trends/salute-the-detail.md) - [Refreshed Expressive Fashion Brands](https://www.trendhunter.com/trends/cheap-monday-relaunch.md) - [Private Culinary Installations](https://www.trendhunter.com/trends/private-culinary-installation.md)