# Recyclable Acetate Sunglasses Ace & Tate Launch Three Popular Frames from a Sustainable Angle By Amy Duong | Published 2020-07-07 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/ace-tate3 References: [hypebeast](https://hypebeast.com/2020/7/ace-tate-recycled-sunglasses-sustainability-lava-carbon-beetle-release) & [aceandtate](https://www.aceandtate.com/gb/sunglasses/recycled-acetate-sunglasses) Ace & Tate is a Dutch eyewear brand and it recently launched its full collection of [recycled acetate sunglasses](https://www.trendhunter.com/trends/the-harwood-20). The brand continues to embody a sustainable approach through construction in order to reduce their overall environmental footprint for a better future. The brand launched this product with the initiative to work closer to becoming a circular brand and encourage positive shifts in the industry. The entire collection that it recently launched is entirely constructed from recycled acetate materials. It feature [three silhouette options](https://www.trendhunter.com/trends/vintage-soul-collection), drawn from the brand's most popular models in the colorway options of either Carbon, Beetle or Lava. The lenses are also [tinted for a unique colorful looks](https://www.trendhunter.com/trends/waiting-for-the-sun-x-percival) and boasts the same quality of regular acetate. Image Credit: Ace & Tate ## Trend Insights (Trend Hunter) - Score: 2.1/10 - Popularity: 33% | Activity: 22% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Why This Trend Is Growing - **Recyclable Acetate Materials:** Innovative sustainable materials that can be reused in new products and reduce waste. - **Circular Brands:** Businesses that design and produce products with a closed-loop process to reduce environmental impact. - **Eco-friendly Fashion:** A trend in fashion where sustainable and environmentally friendly materials are used in clothing and accessories manufacturing. ### Industries Being Reshaped - **Eyewear:** There is an opportunity in the eyewear industry to explore the use of more eco-friendly materials and production processes. - **Fashion:** An opportunity for fashion brands to adopt more sustainable production processes to create more eco-friendly products. - **Sustainability Consulting:** Consulting firms can help businesses implement strategies to reduce their overall environmental footprint and achieve circularity. ## Related on Trend Hunter - [Eco-Friendly Eyewear Collections](https://www.trendhunter.com/trends/material-matters-collection.md) - [Organic Collaboration Sunglasses](https://www.trendhunter.com/trends/armedangels.md) - [Recycled Cyclist Sunglasses](https://www.trendhunter.com/trends/vallon-watchtowers-cycling-sunglasses.md) - [Stylish Everyday Frames](https://www.trendhunter.com/trends/zenni-optical-introduced.md) - [Trendy Eco-Conscious Eyewear](https://www.trendhunter.com/trends/bajio-sunglasses.md) - [Proprietary Metallic Material Eyewear](https://www.trendhunter.com/trends/rayban-optics-ctx-collection.md) - [Ultra-Stylish Eyewear Collections](https://www.trendhunter.com/trends/inaugural-eyewear-collection.md) - [Transparent Crystal Sunglasses Frames](https://www.trendhunter.com/trends/the-harwood-20.md) - [Vintage-Inspired Eyewear Collections](https://www.trendhunter.com/trends/reformation-x-jimmy-fairly.md)