# Beer Brand Snack Bundles The Ace Hill x Dog & Bear Virtual General Store Pairs Drinks and Bites By Jana Pijak | Published 2020-06-25 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/ace-hill-x-dog-bear References: [acexdog](https://acexdog.com/) The Ace Hill x Dog & Bear general store was launched virtually at the start of the [COVID-19](https://www.trendhunter.com/trends/indicaid-covid19flu-ab-home-test) pandemic and lets consumers order snack and beverage bundles from the Toronto-based craft brewery and English pub. Offering a vast selection of [Ace Hill beer](https://www.trendhunter.com/trends/presidential-pack) and [canned cocktails](https://www.trendhunter.com/trends/readytoserve-cocktail) along with Ontario wines that are conveniently delivered to one's door, the general store pairs each order with a free bag of San Carlo Italian potato chips. In addition, the web shop also lets consumers access signature discounts and complementary products during seasonal holidays like Canada Day -- coming up on July 1st -- and supports a good cause, teaming up with The Stop, a Toronto food charity on the frontlines of COVID-19. ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 38% | Activity: 44% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What's Driving This Trend - **Virtual General Stores:** Craft breweries and English pubs can offer snack and beverage bundles through a virtual general store during the COVID-19 pandemic. - **Canned Cocktails:** Offering canned cocktails along with beer and wine presents an opportunity for beverage companies to expand their product lines. - **Charitable Partnerships:** Partnering with food charities during the pandemic can be a way for beverage and snack companies to give back to their communities. ### Who This Affects Most - **Craft Beer:** Craft breweries can leverage virtual general stores to offer snack and beverage bundles as a way of expanding their customer base and increasing revenue. - **Beverage:** Beverage companies can innovate by including canned cocktails as part of their product lines to meet customer preferences for convenience and variety. - **Snacks:** Snack companies can partner with beverage companies to offer snack and beverage bundles as a way of increasing sales and market share. ## Related on Trend Hunter - [Co-Branded Caesar Chips](https://www.trendhunter.com/trends/hardbite-chips.md) - [Cheerful Beer Store Campaigns](https://www.trendhunter.com/trends/whatever-the-case-may-be.md) - [Curated Craft Beer Stores](https://www.trendhunter.com/trends/craft-beer-stores.md) - [Brewery-Backed Dog Merchandise](https://www.trendhunter.com/trends/brewdog-1.md) - [Artfully Designed Beer Packs](https://www.trendhunter.com/trends/range-of-beers.md) - [Free Toronto Beer Sandwich Events](https://www.trendhunter.com/trends/bear-toronto.md) - [CPG Brand Beer Collaborations](https://www.trendhunter.com/trends/split-face.md) - [Pet Shelter-Supporting Beers](https://www.trendhunter.com/trends/petshelter-american-lager.md) - [Hockey Fan-Targeted Beers](https://www.trendhunter.com/trends/big-deal-brewing.md)