# Minimalist Flat-Back Timepieces The AC 01 Alarm Clock Shows off Stylish Subtle Designs By Matt Ho | Published 2011-06-24 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/ac-01-alarm-clock References: [selectism](http://www.selectism.com/news/2011/06/22/jasper-morrisons-ac-01-alarm-clock/) & [mossonline](http://www.mossonline.com/product-exec/product_id/46721) I can live without having an [iPhone](https://www.trendhunter.com/trends/apple-snooze) dock or USB ports on my [alarm clock](https://www.trendhunter.com/trends/arc-alarm-clock), and those who have the same attitude will take a liking to the AC 01 Alarm Clock. English designer Jasper Morrison designed the AC 01 Alarm Clock, which is subtle in its uniqueness. The flat-back timepiece stands at a slight angle with no additional technical aspects, making for an easy piece for all tech purists. The clock is made from aluminum and [scratch-proof glass](https://www.trendhunter.com/trends/4rq002003) for those who are more protective of their belongings. The reverse has a large ring that turns the alarm on and off and the snooze feature activates by pushing the back, which will also illuminate the dials. The AC 01 Alarm Clock may not have radio, MP3 or battery charging capability, but that really doesn't matter. It's simple, stylish, easy to operate and does the job just fine. ## Trend Insights (Trend Hunter) - Score: 1.7/10 - Popularity: 17% | Activity: 26% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What Makes This Trend Stand Out - **Minimalism:** Opportunity for companies to create simple and sleek designs in various products. - **Functional Design:** Opportunity to design products that cater to specific functions while still being aesthetically pleasing. - **Back to Basics:** Opportunity to create products that cater to people who prefer simplicity over technological complexity. ### Sectors Adopting This - **Home Decor:** Opportunity for minimalistic and functional designs on home decor products such as alarm clocks. - **Consumer Electronics:** Opportunity to create functional and simple designs for electronic gadgets and devices. - **Fashion Accessories:** Opportunity to create minimalistic designs for fashion accessories such as watches and jewelry. ## Related on Trend Hunter - [Minimal Charging Clocks](https://www.trendhunter.com/trends/desk-clock-1.md) - [Branded Technology Alarm Clocks](https://www.trendhunter.com/trends/apple-snooze.md) - [Distraction-Free Alarm Clock Concepts](https://www.trendhunter.com/trends/ahmed-rashad.md) - [Minimal Aluminum Wall Clocks](https://www.trendhunter.com/trends/wall-clock-1.md) - [Digital Personality Alarm Clocks](https://www.trendhunter.com/trends/alarm-oclock.md) - [Connected Simplicity-Focused Clocks](https://www.trendhunter.com/trends/smart-rubiks-cube-clock.md) - [Modernized Vintage-Inspired Alarm Clocks](https://www.trendhunter.com/trends/roberts-ortus-5.md) - [Minimal Assistive Multifunctional Clocks](https://www.trendhunter.com/trends/little-house-alarm-clock.md) - [Anti-Smartphone Bedside Alarm Clocks](https://www.trendhunter.com/trends/mudita-clocks.md)