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# Corporate Go-Karting Tourneys
Absolutely Karting Offers Racing Contests for Corporate Groups

By Joey Haar | Published 2017-06-26 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/absolutely-karting
References: [bristolpost](http://www.bristolpost.co.uk/whats-on/family-kids/new-indoor-go-karting-track-869) & [absolutely-karting](http://www.absolutely-karting.co.uk/adults/corporate-events/)

Businesses in Bristol, United Kingdom, now have the opportunity to supercharge their team-building events with some competitive flair thanks to the opening of Absolutely Karting. The go-karting chain has recently opened up its biggest track in the English town, with a massive double level set-up that lets racers climb hills, navigate chicanes, and blast through straightaways while vying for first place.

Racers at Absolutely Karting's [corporate events](https://www.trendhunter.com/trends/disney-and-formula-1) can run in one of three race styles. The Iron Man race consists of a 10-minute qualifier and warm up followed by a massive 40-minute race to the finish. The [Monza](https://www.trendhunter.com/trends/legoland) has four five-minute heats followed by a 10-minute championship race for the top eight drivers. Finally, the [Le Mans](https://www.trendhunter.com/trends/randolph-driveworks) is an endurance-style race based on the famous 24-hour event (albeit significantly shorter.)

## Trend Insights (Trend Hunter)

- Score: 2.1/10
- Popularity: 33% | Activity: 22% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### Key Themes Behind This Trend

- **Team-building Experiences:** Disruptive innovation opportunity: Develop new team-building activities that incorporate competitive elements to engage employees.
- **Interactive Event Venues:** Disruptive innovation opportunity: Create interactive event spaces that offer unique and thrilling experiences for corporate groups.
- **Endurance Racing:** Disruptive innovation opportunity: Design shorter endurance racing events that provide the excitement and challenge of longer races in a condensed format.

### Where This Applies

- **Hospitality:** Disruptive innovation opportunity: Introduce go-karting experiences as a team-building option for hotels and resorts.
- **Event Planning:** Disruptive innovation opportunity: Partner with go-karting venues to create customized corporate event packages.
- **Recreation:** Disruptive innovation opportunity: Expand go-karting facilities to other cities and offer corporate group packages to tap into the growing demand for unique recreational activities.

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