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# Repurposed Booze Bottles
These Absolut Vodka Tumblers Let Your Empty Bottles Live on as Glasses

By Jordan M | Published 2011-01-20 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/absolut-vodka-tumblers
References: [etsy](http://www.etsy.com/listing/66098923/recycled-eco-friendly-absolut-vodka?ref=pr_shop)

These incredibly cool [Absolut](https://www.trendhunter.com/trends/absolut-3) Vodka tumblers are proof that every object is the opportunity for an exciting and stylish [eco-repurposing project](https://www.trendhunter.com/trends/hmm-design).

They were made by cutting the tops off regular 1 Litre Absolut bottles, and the resulting glasses are equally useful and trendy. The best part about these Absolut Vodka tumblers is that the method used to make them could be easily applied to other brands depending on your tastes. In this case, the possibilities for reinvention are only limited by imagination.

## Trend Insights (Trend Hunter)

- Score: 5.2/10
- Popularity: 74% | Activity: 73% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### What's Driving This Trend

- **Eco-repurposing Projects:** Creating stylish products by repurposing objects is a trend that offers opportunities for sustainable and creative innovation.
- **Upcycled Glassware:** Transforming empty liquor bottles into functional and trendy glasses is a growing trend that presents opportunities for eco-friendly and unique product offerings.
- **Brand-specific Repurposing:** The practice of repurposing bottles from specific brands, like Absolut Vodka, into new products is a trend that allows for brand-centric and customized innovations.

### Who This Affects Most

- **Sustainable Packaging:** The trend of repurposing liquor bottles into glasses creates opportunities for companies in the sustainable packaging industry to offer eco-friendly and aesthetically pleasing solutions.
- **Home Decor:** The upcycled glassware trend opens up avenues for businesses in the home decor industry to provide consumers with unique and eco-conscious options for their living spaces.
- **Craft Beverage:** The practice of brand-specific repurposing provides opportunities for craft beverage brands to engage and connect with their consumers through companion products made from their own bottles.

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