# Visionary Booze Podcasts The Absolut Fadar Visionary Series Creates Something Exceptional By Meghan Young | Published 2009-10-28 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/absolut-fadar-visionary References: [lifelounge](http://www.lifelounge.com/blog/Luke.aspx?id=10825) & [thefader](http://www.thefader.com/tag/absolut-visionary-series/) Constantly being inundated with online ads and brand sponsored content, it’s easy to tune it all out and focus on exactly why you logged onto the Internet; but the [Absolut](https://www.trendhunter.com/trends/wicked-cocktail-event) Fadar Visionary podcast series cannot be ignored. Centering around the inspirational phrase, “Doing Things Differently Leads to Something Exceptional,” the Absolut Fadar Visionary podcast series have themselves created [something exceptional](https://www.trendhunter.com/trends/perfectly-unreasonable). Check out the gallery to see what I mean; it’s more powerful when you see the images. ## Trend Insights (Trend Hunter) - Score: 2.1/10 - Popularity: 42% | Activity: 14% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Print](https://www.trendhunter.com/print) ## Key Themes ### What's Driving This Trend - **Podcast Marketing:** Disruptive innovation opportunities exist in creating podcast series as a marketing tool for brands. - **Inspirational Branding:** There is an opportunity for brands to focus on inspiring and motivational content to engage with their audience. - **Visual Storytelling:** Creating visual content along with podcast series can enhance the overall impact and engagement. ### Who This Affects Most - **Beverage:** The beverage industry can explore podcasts to promote their brands and connect with consumers. - **Marketing and Advertising:** Podcast series can offer new avenues for marketing and advertising agencies to showcase their creativity. - **Digital Media:** Digital media platforms and companies can partner with brands to produce captivating podcasts with visual content. ## Related on Trend Hunter - [Film-Inspired Cocktail Experiences](https://www.trendhunter.com/trends/wicked-cocktail-event.md) - [Uplifting Artistic Alcohol Packaging](https://www.trendhunter.com/trends/absolut-haring-artist-edition-bottle.md) - [Music Festival Vodka Branding](https://www.trendhunter.com/trends/absolut-tomorrowland.md) - [Hybrid Metaverse Festivals](https://www.trendhunter.com/trends/absolutland.md) - [Premium Vodka Brand Cocktails](https://www.trendhunter.com/trends/absolut-cocktails.md) - [Surfing-Centric Podcast Series](https://www.trendhunter.com/trends/podcast-series.md) - [Music Festival-Inspired Alcohol Bottles](https://www.trendhunter.com/trends/tomorrowland-x-absolut.md) - [Spontaneous Summer Picnics](https://www.trendhunter.com/trends/hangout-of-home.md) - [AI-Created Neighborhood Cocktails](https://www.trendhunter.com/trends/ai-generated-cocktails.md)