# Antioxidant Alcohol Absolut Berri Acai is Some Health-Conscious Hooch By Alex Scott | Published 2010-02-27 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/absolut-berri-acai References: [notcot](http://www.notcot.com/archives/2010/02/absolut_berri_acai.php#more) & [absolut](http://www.absolut.com/ca/products/) One of the biggest health breakthroughs in the last few years has been the discovery that many fruits such as blueberries and acai berries contain antioxidants, which help to fight free radicals in your body. It only makes sense then that these uber-healthy fruits get blended with a premium vodka. Absolut Berri Acai is the newest brand of flavored alcohol from the company. Absolut Berri Acai contains a blend of blueberry, acai and pomegranate which are basically the three healthiest fruits on the planet. Still, I don't think having five or six shots of this a day counts as your recommended fruit intake. ## Trend Insights (Trend Hunter) - Score: 2.3/10 - Popularity: 48% | Activity: 12% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What Makes This Trend Stand Out - **Functional Alcohol:** Creating alcoholic beverages with added health benefits by incorporating antioxidant-rich fruits. - **Health-conscious Drinking:** Responding to consumer demand for healthier alcohol options by infusing antioxidant fruits into alcoholic beverages. - **Premium Flavor Infusions:** Developing high-quality flavored alcohol products by combining unique and nutritious fruit blends. ### Sectors Adopting This - **Alcoholic Beverage Industry:** Opportunity for alcohol manufacturers to innovate and capture health-conscious consumers by incorporating antioxidant fruits into their products. - **Functional Beverage Industry:** Expanding offerings in the functional beverage market by introducing antioxidant-infused alcoholic beverages. - **Premium Spirits Industry:** Capitalizing on the demand for premium and innovative flavors in the spirits industry by creating high-quality flavored alcohol products with antioxidant-rich fruits. ## Related on Trend Hunter - [Fruity Vodka Crossover Drinks](https://www.trendhunter.com/trends/absolut-1.md) - [Lower-ABV Flavored Vodkas](https://www.trendhunter.com/trends/flavored-absolut-vodka.md) - [Sparkling Cranberry Vodka Beverages](https://www.trendhunter.com/trends/sparkling-cranberry-vodka-beverage.md) - [Ready-to-Pour Bottled Cocktails](https://www.trendhunter.com/trends/new-absolut-cocktails.md) - [Flavorful RTD Expansions](https://www.trendhunter.com/trends/absolut-x-ocean-spray.md) - [Antioxidant-Packed Blueberry Juices](https://www.trendhunter.com/trends/incrediblu.md) - [Premium Vodka Brand Cocktails](https://www.trendhunter.com/trends/absolut-cocktails.md) - [Wellness-Focused Vodka Beverages](https://www.trendhunter.com/trends/functional-wellness-ingredients.md) - [Low-Calorie Fruit-Forward Beers](https://www.trendhunter.com/trends/labatt-blue-light-nonalcohol-strawberry-acai.md)