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# Ball Gown Remixes
The A Thing of Beauty is a Joy for Ever Photoshoot is Modern

By Jordy E | Published 2013-01-17 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/a-thing-of-beauty
References: [mode.newslicious.net](http://www.mode.newslicious.net/2013/01/a-thing-of-beauty-is-joy-for-ever-du.html) & [theglassmagazine](http://www.theglassmagazine.com)

The Glass Magazine A Thing of Beauty is a Joy For Ever editorial provides a modern twist on [classic ball gowns](https://www.trendhunter.com/trends/barbie-x-azazie). While the dresses are opulent in several regards, seen in the ruffles, cuts and [gilded fabric](https://www.trendhunter.com/trends/zouxin), stylist Lucienne Leung-Davies has found ways to update them here.

Models Du Juan and Tian Yi sport [long multi-colored pant suits](https://www.trendhunter.com/trends/contemporary-femininity) and tweed overcoats in A Thing of Beauty is a Joy For Ever. These pieces are in this way quite different from standard gala wear as they break the prototypical mold that is often characterized by monochromatic floor length dresses. Photographer Stockton Johnston brought these elements together nicely with a simply deep navy backdrop and a basic brown chair, the only embellishments that were needed.

## Trend Insights (Trend Hunter)

- Score: 4.1/10
- Popularity: 57% | Activity: 57% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### Key Themes Behind This Trend

- **Modern Ball Gowns:** Opulent ball gowns are updated with modern twists to break the traditional mold of gala wear.
- **Multi-colored Pant Suits:** Long multi-colored pant suits and tweed overcoats add a refreshing and unexpected take to high-end fashion.
- **Tweed Overcoats:** Tweed overcoats provide a sophisticated and timeless addition to contemporary ball gown fashion.

### Where This Applies

- **Fashion Industry:** Innovative fashion designers can explore the use of unconventional materials and bold colors to disrupt traditional ball gown design.
- **Photography Industry:** Photographers can incorporate simple backdrops and props to create striking images that focus on the clothing and models' expressions, rather than elaborate sets.
- **Event Planning Industry:** Event planners can experiment with unconventional dress codes and incorporate modern elements into traditional gala events, providing unique and memorable experiences for attendees.

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