# Suggestive Logo Songs Brett Domino Expresses His Feelings on the New Airbnb Logo in Song By Laura McQuarrie | Published 2014-07-21 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/a-song-about-the-new-airbnb-logo References: [designtaxi](http://designtaxi.com/news/367458/New-Airbnb-Logo-Spawns-A-Catchy-And-Amusing-Song/) Brett Domino's 'A Song About the New [Airbnb](https://www.trendhunter.com/trends/airbnb-icons) Logo,' says something that a lot of people are thinking about the rebranding—"Your new logo looks like balls." There's been a lot of talk about how suggestive the new Airbnb logo looks, not just in comparison to a guy's body parts, since it's also been compared to several parts of the female anatomy. But this tribute to Airbnb's new identity focuses just on its likeness to a pair of testicles, which is simple and amusing. The song by the UK-based musician is brilliantly put together, with lyrics like: "Airbnb, can't you see that your new branding makes me feel uneasy?" and "Surely there must have been somebody in your creative team who noticed." Although it's been a few days now since the company's new identity has been unveiled, the Internet is still not done talking about it. ## Trend Insights (Trend Hunter) - Score: 2.0/10 - Popularity: 7% | Activity: 45% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Key Themes Behind This Trend - **Rebranding Controversy:** Disruptive innovation opportunity for companies to carefully consider and test their new logos or branding to avoid negative reactions and controversy. - **User-generated Content:** Disruptive innovation opportunity for companies to engage with their audience by encouraging them to create songs, videos, or other forms of content about their brand. - **Humorous Marketing:** Disruptive innovation opportunity for brands to use humor as a way to connect with their audience and create memorable experiences. ### Where This Applies - **Advertising:** Opportunity for advertising agencies to provide branding and creative services that help companies navigate potential controversies and create engaging campaigns. - **Music:** Opportunity for musicians and artists to create content that satirizes and brings attention to brand controversies, potentially gaining viral attention and new audiences. - **Hospitality:** Opportunity for hospitality brands like Airbnb to leverage user-generated content and humor to engage with their audience and build stronger brand loyalty. ## Related on Trend Hunter - [Iconic Commercial Reboots](https://www.trendhunter.com/trends/oscar-mayer-brings-back.md) - [Biologically Shaped Musical Gadgets](https://www.trendhunter.com/trends/balls-in-concert.md) - [Anthropomorphic Bell Mascots](https://www.trendhunter.com/trends/bellboy.md) - [Festive Shoppable Choirs](https://www.trendhunter.com/trends/shoppable-choir.md) - [Lyrics-Inspired OOH Campaigns](https://www.trendhunter.com/trends/lyricsinspired-ooh-campaign.md) - [Anthropomorphic Hair Ads](https://www.trendhunter.com/trends/hair-ballad.md) - [Musical AI Campaigns](https://www.trendhunter.com/trends/fiverr-nobody-cares.md) - [Icon-Led Travel Experiences](https://www.trendhunter.com/trends/airbnb-icons.md) - [Catchy Basked Pasta Ads](https://www.trendhunter.com/trends/noodles-cos-chicken-parmesan.md)