# Tiki-Inspired Tropical IPAs Perrin Brewing Company Releases A Night in Perrin-Dise Tiki IPA By Grace Mahas | Published 2021-05-14 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/a-night-in-perrindise-tiki-ipa References: [perrinbrewing](https://www.perrinbrewing.com/news/?mc_cid=17cf158abd&mc_eid=6820cce6bb) & [facebook](https://www.facebook.com/perrinbrewing/?eid=ARDfjl_PvvAyGYszmeQyQRPP4GEMwLFOiLoLkNcjPGkXlsz78TpbR_MojZHem_qEXldg89kPhZ8bdjYH&mc_cid=17cf158abd&mc_eid=6820cce6bb) Perrin Brewing Company recently expanded its portfolio with the introduction of a Night in Perrin-Dise [Tiki IPA](https://www.trendhunter.com/trends/tikiinspired-mix-pack) (7% ABV). Part of the Side Hustle Series, the new beverage is available on draft and in 6-packs of 12 oz. cans at the Pub, with statewide distribution to follow. Combining [Tiki drinks with floral flavors](https://www.trendhunter.com/trends/kindred-spirits) including [lime, orange, and pineapple](https://www.trendhunter.com/trends/empyrean-brewing)), the new IPA is a refreshing beverage with a delightful flavor profile. “Tiki is all about tropical flavors and having fun,” said Senior Marketing Manager Lindsey VanDenBoom. “Add sweet fruitiness to sour citrus with a hint of spice, and you’ve got yourself A Night in Perrin-Dise. The cool thing is that all of these flavors are derived from hops.” Image Credit: Perrin Brewing Company ## Trend Insights (Trend Hunter) - Score: 0.5/10 - Popularity: 1% | Activity: 5% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What's Driving This Trend - **Tiki-inspired Beverages:** Beverage companies can create tiki-inspired drinks with a variety of tropical flavors to engage consumers with a refreshing twist. - **Floral Ipas:** Craft breweries can experiment with unique flavors such as flowers and fruits while brewing IPAs to provide a distinctive taste to their consumers. - **Side Hustle Series:** Companies can introduce new products under a separate line or 'series' along with their established products to maintain brand identity while catering to a niche audience. ### Who This Affects Most - **Craft Beer Industry:** Craft brewers can experiment with unique flavors and distinguish themselves from established beer brands. - **Beverage Industry:** Beverage manufacturers can create new products and leverage consumer demand for unique and refreshing beverages. - **Hospitality Industry:** Hotel, bars, and restaurants can serve tiki-inspired drinks and floral IPAs to attract customers looking for unique and refreshing beverages. ## Related on Trend Hunter - [Tantalizingly Tropical Double IPAs](https://www.trendhunter.com/trends/tropical-double-ipas.md) - [Springtime Tropical IPAs](https://www.trendhunter.com/trends/tropical-ipas.md) - [Terpene-Infused IPAs](https://www.trendhunter.com/trends/juicy-terpene-ipa.md) - [Tropics-Tinged Hazy IPAs](https://www.trendhunter.com/trends/murky-hazy-ipa.md) - [Tropical Double IPAs](https://www.trendhunter.com/trends/tropical-double-ipa.md) - [Tangerine-Laced Hazy IPAs](https://www.trendhunter.com/trends/tangrine-hazy-ipa.md) - [Light-Bodied Session IPAs](https://www.trendhunter.com/trends/session-ipa.md) - [Extra-Flavorful Artisan IPA Beers](https://www.trendhunter.com/trends/iron-hill-brewery-ipas.md) - [Peach-Infused Hazy IPAs](https://www.trendhunter.com/trends/peach-hazy-ipa.md)