# Literally Rocking Editorials The Elle Sweden A Mighty Wind Photoshoot Incorporates Music By Jordy E | Published 2013-01-22 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/a-mighty-wind References: [mode.newslicious.net](http://www.mode.newslicious.net/2013/01/a-mighty-wind-hedvig-palm-by-john.html) & [elle.se](http://www.elle.se) The Elle Sweden A Mighty Wind photoshoot provides model Hedvig [Palm](https://www.trendhunter.com/trends/dc-and-palm-nft-studio) with a rocker chic make over, one that was carried out by stylist Lisa Lindqwister. Lindqwister chose to pair loose baggy suits, edgy all-white leather jackets and gilded blazers with a [large electric guitar](https://www.trendhunter.com/trends/gibson-and-marc-jacobs). This drove home the musical motifs of this Elle production instantly, fashion themes that will certainly be of mass appeal to the magazine's January 2013 readership. Photographer John Scarisbrick pulled together Lindqwister's outfits and Palm's seductive poses by way of the grey backdrop. The black and white finishes played up on A Mighty Wind's [grungy musical elements](https://www.trendhunter.com/trends/the-october-collection) as bands and singers tend to prefer being captured in this exact light. ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 65% | Activity: 10% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### What's Driving This Trend - **Rock-inspired Fashion:** Opportunity for fashion and apparel companies to create edgy, musician-inspired collections that appeal to a broad audience. - **Musical Accessories in Fashion:** Opportunity for fashion accessory brands to incorporate details of music in their products such as guitar belts, musical note earrings, etc. - **Black and White Photography:** Opportunity for photographers and fashion brands to experiment with monochrome photography and styling for a grungy, retro look. ### Who This Affects Most - **Fashion and Apparel:** Fashion and apparel companies can take advantage of the rock-inspired fashion trend to target a young and trendy audience. - **Music:** Musicians and music brands can partner with fashion and accessory companies to create merchandise that appeals to their fanbase. - **Photography:** Photographers can experiment with black and white photography techniques to create grungy, retro looks for their clients or publications. ## Related on Trend Hunter - [Feminine Rebellion Campaigns](https://www.trendhunter.com/trends/songs-of-siren.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Avant-Garde High Streetwear](https://www.trendhunter.com/trends/hm-x-glenn-martens.md) - [Streetwear Rock Joint Capsules](https://www.trendhunter.com/trends/palace-x-him.md) - [Fashion-Forward Guitar Designs](https://www.trendhunter.com/trends/gibson-and-marc-jacobs.md) - [Politically-Inspired Runway Collections](https://www.trendhunter.com/trends/selkies-the-libertine-collection.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Creative Urban Collaborative Fashion](https://www.trendhunter.com/trends/a-days-march.md)