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# Literal Lyrical Remakes
“Take on Me” by A-Ha

By Alex Covert | Published 2008-10-09 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/a-has-music-video-about-a-music-video
References: [kottke.org](http://www.kottke.org/08/10/literal-music-videos)

Imagine a music video with [lyrics](https://www.trendhunter.com/trends/mykaraoke-video) that depicted the actions that are actually taking place in the video, a musical play-by-play narration of sorts. Now imagine that this music video is one you instantly recognize--"Take on Meâ€ by A-Ha.

This video is quickly making the rounds on the Internet - bouncing from blog to blog. The words being sung on the video actually describe what's happening in the video. Just watch. You'll see.

**Implications** - For many consumers, [amusement and entertainment](https://www.trendhunter.com/trends/ai-investment-fraud) is very easily achieved through the use of irony. Businesses that are able to offer humorous or comical concepts will garner the attention and trust of a wide audience.

## Trend Insights (Trend Hunter)

- Score: 2.0/10
- Popularity: 1% | Activity: 51% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### What Makes This Trend Stand Out

- **Literal Lyrics Trend:** This trend showcases a desire for literal and comical interpretations of music videos and lyrics, providing an opportunity for creative marketers to create viral content.
- **Irony Entertainment Trend:** The use of humor and irony in entertainment is becoming increasingly popular, offering businesses an opportunity to create content that resonates with wide audiences.
- **Play-by-play Narrative Trend:** The inventive use of play-by-play narration in music videos and other creative content offers opportunities for businesses to create viral content that showcases their brand in a unique and engaging way.

### Sectors Adopting This

- **Music Industry:** The music industry can capitalize on this trend by creating new music videos and using literal lyrics in mainstream songs to gain popularity and connect with audiences.
- **Entertainment Industry:** The entertainment industry as a whole can use the irony and play-by-play narrative trends to create TV shows or movies that engage audiences in a humorous and entertaining way.
- **Marketing Industry:** The marketing industry can use the literal lyrics and irony entertainment trends to create attention-grabbing advertisements that resonate with a wide audience, while keeping the company's brand in mind.

## Related on Trend Hunter

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