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# Geometric 60s Captures
The Vogue Japan A Graphic Study Editorial is MOD-Inspired

By Jana Pijak | Published 2013-01-14 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/a-graphic-study
References: [fashnberry](http://fashnberry.com/editorials/aymeline-valade-by-emma-summerton-for-vogue-japan-february-2013/) & [vogue.co.jp](http://www.vogue.co.jp/)

Photographer Emma Summerton captures the [Vogue](https://www.trendhunter.com/trends/nft-collection2) Japan editorial entitled 'A Graphic Study.' Featured in the Asian publication's February 2013 issue, this striking photo series displays 1960s silhouettes and graphic patterns that are lensed against a minimalist architectural backdrop.

Model Aymeline Valade stars in the editorial and sports MOD-inspired looks from some of fashion's most famed designer labels including [Prada](https://www.trendhunter.com/trends/old-navy-x-the-devil-wears-prada), Chanel and [Louis Vuitton](https://www.trendhunter.com/trends/superflat-animation) to name a few. The model is outfitted by stylist Patti Wilson who dresses her in clashing prints, boxy silhouettes and a bevy of exaggerated headpieces and eyewear accessories.

Capturing a crisp and clean palette of solely black and white hues, the chic and sophisticated Vogue Japan 'A Graphic Study' editorial is a fresh take on a 60s style inspiration.

## Trend Insights (Trend Hunter)

- Score: 5.9/10
- Popularity: 88% | Activity: 81% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### Why This Trend Is Growing

- **Mod-inspired Looks:** There is a disruptive innovation opportunity in the fashion industry to create modern adaptations of 60s MOD-inspired looks using sustainable and eco-friendly materials.
- **Clashing Prints:** The trend of clashing prints can be expanded to home decor and interior design industries to create bold and stimulating designs using contrasting patterns and textures.
- **Graphic Minimalism:** The trend of graphic minimalism can be utilized in the marketing and advertising industries to create effective and visually striking campaigns with a clean and minimalist aesthetic.

### Industries Being Reshaped

- **Fashion:** The fashion industry can capitalize on the trend of MOD-inspired looks by creating sustainable and eco-friendly versions of 60s silhouettes and graphic patterns.
- **Home Decor:** The home decor industry can leverage the trend of clashing prints to create bold and stimulating designs using contrasting patterns and textures.
- **Marketing and Advertising:** The marketing and advertising industries can capitalize on the trend of graphic minimalism to create effective and visually striking campaigns with a clean and minimalist aesthetic.

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