# Minimalist-Mailed Memories A Diary by Saehee Her Boasts Aesthetic Elegance with Emotive Charm By Alexandra Serrano | Published 2013-03-07 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/a-diary-by-saehee-her References: [mocoloco](http://mocoloco.com/fresh2/2013/03/01/a-diary-by-saehee-her.php) & [saeheeher](http://saeheeher.com/wp/) The idea of [mailing a postcard](https://www.trendhunter.com/trends/snayl-monthly) is not novel, but A Diary by Saehee Her aims to create a way that you can send a greeting from the most meaningful of all locations -- your memory. This [picture diary](https://www.trendhunter.com/trends/diarist) is made as a type of scrapbook in which you can document pictures of your everyday life. These can eventually be removed, as the pages feature perforations from the album in order to send a greeting. Printed on card-stock, each page has all of the makings of a postcard on the flip side. A Diary by Saehee Her is not only on par with a [chic minimalist aesthetic](https://www.trendhunter.com/trends/meaningful-living), but it also holds a sentimental and almost intimate appeal, making it a rare find. ## Trend Insights (Trend Hunter) - Score: 3.4/10 - Popularity: 25% | Activity: 68% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Live Arts](https://www.trendhunter.com/livearts) ## Key Themes ### What Makes This Trend Stand Out - **Digital Postcard Trends:** Opportunity for digital platforms to disrupt traditional postcards by offering customizable, aesthetic and sentimental digital postcards. - **Scrapbooking Revival:** Opportunity for scrapbooking industry to innovate by combining traditional scrapbooking with minimalist design and interactive elements. - **Personalized Greeting Cards:** Opportunity for greeting card companies to offer personalized options that allow customers to create and send their own sentimental and aesthetic greetings. ### Sectors Adopting This - **Digital Platforms:** Digital platforms that offer customizable, aesthetic, and sentimental digital postcards disrupt the traditional postcard industry. - **Scrapbooking:** Scrapbooking industry stands to benefit by combining traditional scrapbooking with minimalist design and interactive elements. - **Greeting Card Companies:** Greeting card companies have an opportunity to offer personalized options for customers to create and send their own sentimental and aesthetic greetings. ## Related on Trend Hunter - [Charming Cross-Platform Digital Journals](https://www.trendhunter.com/trends/hearty-journal.md) - [Cubic Minimalist Memo Pads](https://www.trendhunter.com/trends/memo-block.md) - [Elderly-Catered Journal Concepts](https://www.trendhunter.com/trends/dual-screen-journal.md) - [Daily Time-Stamped Journals](https://www.trendhunter.com/trends/modern-journaling.md) - [Private Photo Journals](https://www.trendhunter.com/trends/memory.md) - [Distraction-Free Digital Keyboards](https://www.trendhunter.com/trends/micro-journal.md) - [Personalized Card Creators](https://www.trendhunter.com/trends/moimoi.md) - [Minimalist Intregrated Day Planners](https://www.trendhunter.com/trends/daypiece.md) - [Digital Memory Albums](https://www.trendhunter.com/trends/heart-memories.md)