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# Antiquated Family Photoshoots
The Vogue Japan A Day in Broni Editorial Captures Dated Kinship Sets

By Jordy E | Published 2015-05-05 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/a-day-in-broni
References: [models](http://models.com/work/vogue-japan-a-day-in-broni) & [vogue.jp](http://www.vogue.jp)

The [Vogue](https://www.trendhunter.com/trends/nft-collection2) Japan June 2015 A Day in Broni editorial delivers a series of [antiquated family-oriented scenes](https://www.trendhunter.com/trends/sense-of-togetherness). Photographer Giampaolo Sgura made it appear as if models Kinga Rajzak, Vittoria Ceretti and Elia Cometti were related as the group shared dinners together and strolled about outdoors.

Stylists Anna Dello Russo and Miguel Arnau put together various [old school, pioneer-inspired ensembles](https://www.trendhunter.com/trends/studio-nicholson-fw25) for A Day in Broni. This was made evident via wide-brimmed hats, frilly free flowing skirts and a series of both male and female button up shirts.

While many dated elements are present in this Vogue Japan production, there are also some modern twists. This was seen in Russo and Arnau's addition of metallic sequence and velvet embellishments, giving way to old meets new ensembles.

## Trend Insights (Trend Hunter)

- Score: 0.9/10
- Popularity: 12% | Activity: 6% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What Makes This Trend Stand Out

- **Vintage Family Photoshoots:** Disruptive innovation opportunity: Develop a platform that connects families with photographers specialized in recreating vintage-style family portraits.
- **Pioneer-inspired Fashion:** Disruptive innovation opportunity: Create a sustainable fashion brand that combines modern eco-friendly materials with pioneer-inspired designs and silhouettes.
- **Modernizing Antiquated Styles:** Disruptive innovation opportunity: Design a line of accessories or clothing that allows people to add modern twists to their vintage or outdated outfits.

### Sectors Adopting This

- **Photography Services:** Disruptive innovation opportunity: Develop an AI-powered photography platform that uses facial recognition technology to recreate vintage family photoshoots digitally.
- **Fashion Design:** Disruptive innovation opportunity: Utilize 3D printing technology to produce pioneer-inspired apparel, reducing production costs and minimizing waste.
- **Accessories and Fashion Enhancement:** Disruptive innovation opportunity: Create a line of detachable accessories that can be added to vintage clothing to incorporate contemporary elements, allowing for customization and personal expression.

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