# Branded Festive Primates The A Bathing Ape BABY MILO 2012 Christmas Toy is Cute By Katie Pagnotta | Published 2012-12-11 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/a-bathing-ape-baby-milo References: [hypebeast](http://hypebeast.com/2012/12/a-bathing-ape-2012-christmas-baby-milo) & [kingstylez](http://www.kingstylez.com/men-bape-c-42_77.html) This Holiday season, give a cute and fluffy [stuffed animal](https://www.trendhunter.com/trends/urupocha-chan) in some wicked packaging to a loved one with the A Bathing Ape BABY MILO plush toy. The BABY MILO character is synonymous with the brand A Bathing Ape, and he has returned in the form of a [limited edition toy](https://www.trendhunter.com/trends/skullpanda-my-melody). BABY MILO is a miniature little monkey that is too cute to resist. This furry friend is soft, adorable and comes in some stellar packaging. The tiny 33 x 25 cm doll comes with some festive accessories, including a red and white SANTA hat and a mini red scarf. Additionally, BABY MILO comes packaged in a funky Christmas colored box covered in images of MILO and his friends. Don’t be fooled by the A Bathing Ape BABY MILO doll, he may be cute, but he doesn’t come cheap and rings in around a cool $120. ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 14% | Activity: 54% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial - Top markets: North America, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Customization](https://www.trendhunter.com/customization) ## Key Themes ### Key Themes Behind This Trend - **Branded Toys:** Branded toys and limited edition plushies for the festive season provide opportunities for companies to create unique experiences for consumers. - **Packaging Design:** Festive packaging design creates opportunities for businesses to make their products a desirable gift item during the holiday season. - **Luxury Gift Items:** High-end, limited edition stuffed animals create opportunities for luxury brands to collaborate with toy manufacturers for exclusive products that appeal to affluent consumers. ### Where This Applies - **Toy Industry:** Opportunities for toy companies to collaborate with luxury and fashion brands to create limited edition plush toys that drive sales and appeal to fans of the brand. - **Packaging Industry:** Design and production opportunities for packaging companies to create visually appealing and festive packaging for toy and gift industries during the holiday season. - **Luxury Retail Industry:** Opportunities for luxury retailers and fashion brands to offer exclusive and high-end gift items during the holiday season that appeal to affluent consumers looking for unique presents to give. ## Related on Trend Hunter - [Collectible Streetwear Figurines](https://www.trendhunter.com/trends/baby-milo-2.md) - [Festive Dog Toys](https://www.trendhunter.com/trends/festive-dog-toys.md) - [Snuggly Plush Toys](https://www.trendhunter.com/trends/giftable-squishmallows.md) - [Collectible Tea Mascot Keychains](https://www.trendhunter.com/trends/pg-tips-monkey-collectible.md) - [Holiday-Edition Anime Plushies](https://www.trendhunter.com/trends/godzilla-and-hello-kitty.md) - [Plush Toy Collectibles](https://www.trendhunter.com/trends/urupochachan.md) - [Teddy Bear-Centric Apparel](https://www.trendhunter.com/trends/boss-2.md) - [Adorable Organic Stuffed Animals](https://www.trendhunter.com/trends/organic-stuffed-animals.md) - [Blazer-Adorned Bear Figures](https://www.trendhunter.com/trends/blazeradorned-bear-figure.md)