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# Sustainable Modular Rugs
The WOODEN LINK 01 Rug Allows You to Customize and Change Your Rug's Look

By Fredrik Widén | Published 2021-04-07 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/WOODEN-LINK-01
References: [scandinavianmind](https://www.scandinavianmind.com/news/all-matters-studios-new-rugs-offer-endless-flexibility) & [allmatters.se](https://www.allmatters.se/wooden-link-01/)

The [WOODEN LINK](https://www.trendhunter.com/trends/shed-architecture-and-design) 01, a [modular rug concept](https://www.trendhunter.com/trends/softblock-rug), was designed to reduce the industry's environmental impact while allowing consumers to customize the rug's look, size, and color. With the flexible system, customers will create their own unique rug by picking a combination of colors and yarn with materials such as Merino wool, Lyocell, and Bamboo. The pieces are then connected with handmade oak links that hold the units together and in place.

When choosing a WOODEN LINK 01 rug, users have the option to take specific units apart and change their shape. In the event of an accident or spill, this modularity gives consumers the option to clean one specific unit and not the whole rug, which in the long run [reduces water usage and material waste](https://www.trendhunter.com/trends/carbon-negative-area-rug).

Image Credit: Erik Lefvander

## Trend Insights (Trend Hunter)

- Score: 6.5/10
- Popularity: 93% | Activity: 91% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### Key Themes Behind This Trend

- **Modular Design:** The modular rug concept opens opportunities for customized and sustainable products in various industries.
- **Sustainable Textiles:** The use of eco-friendly materials opens opportunities for sustainable and innovative textiles in fashion and home decor industries.
- **Circular Economy:** The option to clean specific units and re-use materials in the manufacturing process opens opportunities for a circular economy approach to various industries.

### Where This Applies

- **Home Decor:** The modular rug concept can be extended to sustainable and customizable furniture items to reduce environmental impact.
- **Fashion:** The use of eco-friendly materials can be extended to create sustainable and innovative fashion products.
- **Cleaning Products:** The option to clean specific units can drive innovation in cleaning products and reduce water usage.

## Related on Trend Hunter

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- [Sustainable Modular Sneakers](https://www.trendhunter.com/trends/modular-sneaker-1.md)
- [Dynamic Flatwoven Carpet Designs](https://www.trendhunter.com/trends/matter-colection.md)
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