# Rapper Coloring Books (UPDATE) Shea Serrano and Bun B’s Book is Transformed from Tumblr By Paul Maccarone | Published 2013-08-12 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/Unconventional-Book References: [fastcocreate](http://www.fastcocreate.com/1683277/crafts-with-kanye-a-new-book-lets-you-color-in-your-favorite-rappers) & [rapcoloringbook.tumblr](http://rapcoloringbook.tumblr.com/thebook) Shea Serrano and legendary rapper Bun B have collaborated to bring kids the new Rap Coloring and Activity Book. Shea Serrano had already released some of his rapper-inspired creations on various forms of social media, but it was only recently that the idea of a children’s book came to life when Abrams Books picked up the project. An important part of the project was showing a different side of rappers. As Serrano says, “We didn't want to do something half-heartedly and Bun wanted to show that rappers are different people when they’re not posturing for a camera.” It’s a far cry from some of the lyrics these rappers are prone to spitting, and it is a great idea to introduce the more positive side of hip-hop. The Rap Coloring and Activity Book is a great creation that should inspire both knowledge and creative growth. ## Trend Insights (Trend Hunter) - Score: 0.6/10 - Popularity: 5% | Activity: 6% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Youth](https://www.trendhunter.com/youth) ## Key Themes ### What Makes This Trend Stand Out - **Children's Coloring Books:** Disruptive innovation opportunity: Explore new themes and subjects for children's coloring books, shifting away from traditional themes to cater to diverse interests. - **Rebranding Rapper Image:** Disruptive innovation opportunity: Promote a different portrayal of rappers, highlighting their creativity and positive contributions to society through various media formats. - **Positive Hip-hop Education:** Disruptive innovation opportunity: Develop educational materials that incorporate hip-hop culture and music to engage and inspire children in learning. ### Sectors Adopting This - **Publishing:** Disruptive innovation opportunity: Collaborate with artists and creators to develop unique and engaging children's book concepts, catering to a wider audience. - **Art and Entertainment:** Disruptive innovation opportunity: Create interactive experiences and merchandise that combine art, music, and education, appealing to both children and adults. - **Education:** Disruptive innovation opportunity: Integrate elements of popular culture, like hip-hop, into educational materials and curriculums to make learning more relatable and engaging for students. ## Related on Trend Hunter - [Rapper-Backed Cereals](https://www.trendhunter.com/trends/broadus-foods-snoop-cereal-brand.md) - [Rapper-Backed Happiness Journals](https://www.trendhunter.com/trends/the-3x-happier-journal.md) - [Engaging Rap Trivia Games](https://www.trendhunter.com/trends/rap-trivia.md) - [Rapper-Approved Blind Box Toys](https://www.trendhunter.com/trends/sapo-concho-blind-boxes.md) - [Hip-Hop Craft Beer Collabs](https://www.trendhunter.com/trends/beer-collab.md) - [Kid-Focused Mindful Activity Books](https://www.trendhunter.com/trends/coloring-activity-book.md) - [Rapper-Collaborative Colorful Sneakrs](https://www.trendhunter.com/trends/1906r-sneaker-7.md) - [Playful Cookie-Coloring Kits](https://www.trendhunter.com/trends/cookiecoloring-kit.md) - [Rapper-Backed Video Games](https://www.trendhunter.com/trends/snoops-high-rollers.md)