# Collaborative Sci-Fi Fashion Lines The Topshop and 'Stranger Things' Line is Available This Fall By Ell Smith | Published 2017-10-19 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/Topshop-and-Stranger-Things References: [hypebae](https://hypebae.com/2017/10/stranger-things-topshop-netflix-merch-lookbook) & [topshop](http://www.topshop.com/?geoip=home) [Topshop](https://www.trendhunter.com/trends/ai-driven-shoppable-catwalk) and 'Stranger Things' have collaborated to offer consumers a line of nostalgic merchandise that's as appealing to fashionistas as it is to lovers of the [Netflix](https://www.trendhunter.com/trends/petsmart)-original series, with the line dropping as the series' season two premiere makes its debut. The extensive line is comprised of baseball caps, accessories, t-shirts, crew necks, sweaters and more, all complete with references to the cult-classic sci-fi show. Some of the items include cozy sweaters with prints of the entire gang, as well as over-sized t-shirts that feature a fan's favorite character. In addition to the impressive collection, the partnership is providing consumers with the opportunity to preview two [Stranger Things' episode](https://www.trendhunter.com/trends/stranger-things-converse) at an in-store cinema at Topshop's massive Oxford street location. The collection is set to drop October 20th, seven days before the season two premier. ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 72% | Activity: 51% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Celeb Fashion](https://www.trendhunter.com/celebfashion) ## Key Themes ### What Makes This Trend Stand Out - **Nostalgic Merchandise:** Disruptive innovation opportunity: Create collaborative fashion lines that tap into popular cult-classic shows or movies, combining nostalgia with fashion. - **In-store Cinema Experiences:** Disruptive innovation opportunity: Incorporate in-store cinema experiences to engage and attract customers, providing them with unique entertainment while shopping. - **TV Series Inspired Fashion:** Disruptive innovation opportunity: Design fashion lines inspired by popular TV series, capitalizing on fans' desire to express their love for their favorite shows through clothing. ### Sectors Adopting This - **Fashion Retail:** Disruptive innovation opportunity: Collaborate with popular TV series or movies to create exclusive merchandise collections, enhancing the brand's appeal and attracting new customers. - **Entertainment:** Disruptive innovation opportunity: Develop in-store cinema experiences that offer viewers the chance to watch episodes or movies related to the brand, providing a unique entertainment offering. - **Streaming Services:** Disruptive innovation opportunity: Explore collaborations with fashion brands to create exclusive merchandise collections that cater to the fan bases of popular TV series or movies, providing additional revenue streams. ## Related on Trend Hunter - [Netlfix Series Shoe Collaborations](https://www.trendhunter.com/trends/stranger-things-x-aldo.md) - [Unexpected Pet Accessory Collections](https://www.trendhunter.com/trends/petsmart.md) - [Nostalgic Sci-Fi Backpack Collections](https://www.trendhunter.com/trends/stranger-things-backpack-collection.md) - [Nostalgic 80s-Inspired Expressive Footwear](https://www.trendhunter.com/trends/stranger-things-collection-1.md) - [Sci-Fi Series Jewelry Collabs](https://www.trendhunter.com/trends/pandora-x-stranger-things.md) - [Collaborative Sci-Fi Series Footwear](https://www.trendhunter.com/trends/clarks-x-stranger-things.md) - [Chic Sci-Fi Series Jewelry](https://www.trendhunter.com/trends/pandora-x-netflix.md) - [Sci-Fi-Inspired Toy Lines](https://www.trendhunter.com/trends/jazwares.md) - [Netflix Show-Inspired Tech Gear](https://www.trendhunter.com/trends/stranger-things-1.md)