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# Cartoon-Themed Loungewear
The Sesame Street x Smash + Tess Collection is Perfect for Whole Family

By Grace Mahas | Published 2019-11-22 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/Sesame-Street-x-Smash-Tess-Collection
References: [smashtess](https://smashtess.ca/) & [smashtess](https://smashtess.ca/)

In honor of the 50th anniversary of Sesame Street, Smash + Tess launched the limited-edition Sesame Street x Smash + Tess Collection for the whole family. The loungewear makes the perfect [holiday gift](https://www.trendhunter.com/trends/holiday-2024-collection) for your family and friends. The ultra-adorable apparel is made using [sustainable rayon from bamboo](https://www.trendhunter.com/trends/bamboo-sleepwear-collection) and cotton -- a winter-friendly fabric that will keep you warm and cozy in the cooler months.

Sesame Street x Smash + Tess Collection is available in two colorways and styles that both feature [beloved characters from the show](https://www.trendhunter.com/trends/market-x-peanuts) including Elmo, Cookie Monster, and Oscar the Grouch. The loungewear is available for children, men, and women and the sizing ranges from 3 months to XXL. You can order this limited-edition collection online from Smash + Tess.

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 58% | Activity: 42% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture)

## Key Themes

### What's Driving This Trend

- **Character-themed Loungewear:** Companies can develop similar character-themed loungewear collections to appeal to families and customers looking for themed apparel.
- **Sustainable Clothing:** Sustainability-focused companies can experiment with using eco-friendly materials like bamboo and cotton to create functional and fashionable clothing.
- **Family-sized Apparel Collections:** Clothing companies can launch family-sized apparel collections like Smash + Tess to target family-oriented customers and increase their revenue streams.

### Who This Affects Most

- **Apparel:** Apparel companies can leverage Sesame Street x Smash + Tess Collection as a market opportunity to launch their own themed loungewear collections and cater to the family-oriented demographic.
- **Sustainable Fashion:** Sustainable fashion brands can find inspiration in this collection and create eco-friendly clothing lines with fun and quirky designs that attract socially conscious customers.
- **E-commerce:** E-commerce platforms can benefit from featuring family collections like Sesame Street x Smash + Tess Collection, to attract shoppers looking for gift options for their loved ones this holiday season.

## Related on Trend Hunter

- [Collaboration Kids Show Fashions](https://www.trendhunter.com/trends/kith-x-sesame-street-collection.md)
- [Kid-Friendly Cartoon Bedding](https://www.trendhunter.com/trends/brooklinen-1.md)
- [Cartoon-Themed Shoe Collections](https://www.trendhunter.com/trends/reebok-x-sesame-street.md)
- [Playful Puppet Baby Toys](https://www.trendhunter.com/trends/kids-preferred.md)
- [Cartoon-Themed Family Sock Ranges](https://www.trendhunter.com/trends/bombas-x-peanuts.md)
- [Collectible Character Sets](https://www.trendhunter.com/trends/arr-x-kaws-sesame-street.md)
- [Premium Sleepwear Brand Collaborations](https://www.trendhunter.com/trends/the-sleepy-sloth.md)
- [Vacation-Themed Children's Sleepwear](https://www.trendhunter.com/trends/petit-lem-tropicana.md)
- [QSR-Backed Sleepwear Sets](https://www.trendhunter.com/trends/peter-alexander-1.md)
