# Instantly Customized Sneakers Vans Customs Uses a Machine to Create Personalized Sneakers By Ell Smith | Published 2017-09-07 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/Personalized-Sneakers References: [psfk](https://www.psfk.com/2017/09/machine-can-make-custom-vans-15-minutes.html) & [vans](https://www.vans.com/customs-womens.html) [Vans](https://www.trendhunter.com/trends/mastery-atelier) is elevating the concept of [original design](https://www.trendhunter.com/trends/otw-by-vans-line) with a new machine that can create a pair of [personalized sneakers](https://www.trendhunter.com/trends/sneakify) in less than 15 minutes. Vans Customs simplifies every step of the design process, from pattern selection, to the physical printed copy. Using an app, users simply select and place a virtual design on top of a blank pair of sneakers. Within minutes, the machine prints the design onto the canvas shoes, resulting in a one-of-a kind pair. Vans' brand has remained dedicated to customization throughout the years and is continuously seeking ways to remove creative barriers to allow for a more instant and streamlined process. This machine makes customization and design more accessible to the masses, encouraging creative thought and self-expression. ## Trend Insights (Trend Hunter) - Score: 6.4/10 - Popularity: 90% | Activity: 95% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What Makes This Trend Stand Out - **Instant Customization:** Vans' personalized sneakers machine offers instant customization, making it a disruptive innovation opportunity in the fashion industry. - **Streamlined Design Process:** Vans' machine simplifies the design process, presenting an opportunity for disruptive innovation in the technology and retail industries. - **Mass Customization:** Vans' personalized sneakers machine enables mass customization, representing a disruptive innovation opportunity in the footwear industry. ### Sectors Adopting This - **Fashion:** The fashion industry can explore disruptive innovation opportunities in instant customization with Vans' personalized sneakers machine. - **Technology:** Vans' machine presents disruptive innovation opportunities in streamlining the design process through technology. - **Retail:** The retail industry can benefit from Vans' personalized sneakers machine by offering mass customization options to customers. ## Related on Trend Hunter - [AI-Backed Sneaker Design Platforms](https://www.trendhunter.com/trends/airimagination.md) - [Personalized Footwear Pop-Ups](https://www.trendhunter.com/trends/asics-personalization-studio.md) - [Formally Transformed Skate Sneakers](https://www.trendhunter.com/trends/mastery-atelier.md) - [Scan-to-Print Custom Footwear](https://www.trendhunter.com/trends/vivobiome.md) - [Custom 3D-Printed Sneakers](https://www.trendhunter.com/trends/sean-wotherspoon-x-zellerfeld.md) - [Streetwear Skate Remixes](https://www.trendhunter.com/trends/new-future.md) - [Reimagined Skate Classic Shoes](https://www.trendhunter.com/trends/charms-pack.md) - [Custom Sneaker Marketplaces](https://www.trendhunter.com/trends/sneakify.md) - [Futuristic Sculptural Footwear](https://www.trendhunter.com/trends/vans-future-clog.md)