# Crumpled Paper Seating The ‘Cloud' Sofa Turns A New Page In Couch Design By Alexandra Choli | Published 2009-04-06 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/Paper-Seat-Cloud-Sofa-Tokujin-Yoshioka-Moroso References: [designboom](http://www.designboom.com/weblog/cat/8/view/5925/cloud-sofa-by-tokujin-yoshioka-for-moroso.html) & [moroso.it](http://www.moroso.it/home_moroso.php?n=1004&l=en) Paper seems to fascinate designer Tokujin Yoshioka who ingeniously crafted the Cloud sofa for high end Italian manufacturer Moroso. Presented at the Moroso Furniture Show during Milan Design Week 2009, the ethereal seating is simply made of crumpled paper held together so as to form a cushy sofa. The manufacturer aims to further develop this Tokujin Yoshioka prototype using several different fabrics that better apply to daily use. Its mashed, pure white surface certainly looks inviting. And although there is no word on the strength of the Cloud design, from now on I will be thinking twice before throwing away all those crumpled pieces of paper from the documents I print every day. ## Trend Insights (Trend Hunter) - Score: 3.8/10 - Popularity: 53% | Activity: 53% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### What Makes This Trend Stand Out - **Crumpled Paper Seating:** Opportunity for creating innovative furniture designs using unconventional materials. - **Cloud Sofa:** Potential for developing eco-friendly seating options with a unique aesthetic. - **Sustainable Furniture Design:** Emerging trend of using recyclable materials to create functional and stylish furniture pieces. ### Sectors Adopting This - **Furniture Manufacturing:** Innovative furniture designs like the Cloud sofa can stand out in a competitive industry. - **Interior Design:** Designers can incorporate eco-friendly and unconventional seating options like crumpled paper sofas into their projects. - **Sustainability:** The use of recyclable materials in furniture design aligns with the growing demand for sustainable products. ## Related on Trend Hunter - [Plush Sculptural Lounge Sofas](https://www.trendhunter.com/trends/rokko.md) - [Snowfall-Inspired Sofa Structures](https://www.trendhunter.com/trends/snowhouse-sofa.md) - [Rippled Modular Furniture Systems](https://www.trendhunter.com/trends/puffa-furniture.md) - [Illusory Floating Sofa Designs](https://www.trendhunter.com/trends/air-soft-sofa.md) - [Portable Air-Filled Sofas](https://www.trendhunter.com/trends/sofa-made-from-air.md) - [Cloud-Inspired Furniture Designs](https://www.trendhunter.com/trends/cloud-tables1.md) - [Envelope-Packaged Couch Designs](https://www.trendhunter.com/trends/couch-in-an-envelope.md) - [Enveloping Sofa Structures](https://www.trendhunter.com/trends/perron-pillo.md) - [Paper-Like Coffee Tables](https://www.trendhunter.com/trends/cocoon-coffee-table.md)