# Celebrity-Backed 3D Printed Sneakers Baron Davis Debuts Its OverDose OD Easy PZ with Zellerfeld By Adam Harrie | Written with AI assistance | Published 2026-05-26 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/OD-Easy-PZ References: [3dprint](https://3dprint.com/326146/baron-davis-launches-3d-printed-shoe-w-assist-from-zellerfeld/) & [zellerfeld](https://www.zellerfeld.com/products/od-easy-pz?srsltid=AfmBOorI0NqH0ZfcORB6iGxX-bbvxwNhTVJ-kgGtYGhN0KvBwJS2a7tx)  Former [NBA](https://www.trendhunter.com/trends/jordan-clarkson) player Baron Davis launched the OD Easy PZ, a 3D-printed recovery sneaker released through his new fashion label OverDose in partnership with additive-manufacturing footwear company [Zellerfeld](https://www.trendhunter.com/trends/sean-wotherspoon-x-zellerfeld). Produced in five colorways, the limited-edition shoe uses additive manufacturing to create a comfort-focused design aimed at post-workout wear while supporting small-batch, direct-to-consumer distribution. Zellerfeld managed the 3D-printing production and fulfillment process, allowing OverDose to enter the footwear market without building a traditional sneaker supply chain. Davis positioned the launch around an “From Analog to AI” philosophy centered on creator ownership and flexible product development enabled by digital manufacturing. For consumers, the release offers collectible, comfort-oriented footwear while demonstrating how athletes and creators can use additive manufacturing to launch niche fashion products with greater creative control and lower operational overhead. The collaboration reflects a broader trend of 3D printing enabling agile, celebrity-driven product launches across apparel and lifestyle categories. Image Credit: OverDose ## Trend Insights (Trend Hunter) - Score: 8.3/10 - Popularity: 90% | Activity: 80% | Freshness: 78% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [New Ventures](https://www.trendhunter.com/newventures) ## Key Themes ### Key Themes Behind This Trend - **Celebrity-backed 3d-printed Sneakers:** Positions high-profile figures as launch platforms for niche, collectible footwear that leverages additive manufacturing for comfort-focused, limited runs. - **Creator-owned Digital Manufacturing:** Shifts product ownership and design iteration to creators by enabling direct control over digital assets and production without legacy factory infrastructure. - **Limited-edition Small-batch DTC Footwear:** Creates scarcity-driven value propositions through on-demand, small-batch runs that minimize inventory and support premium pricing. ### Where This Applies - **Footwear Manufacturing:** Decentralized additive production can enable localized, customizable runs that disrupt traditional mass-production supply chains. - **Apparel and Fashion Brands:** Digital fabrication allows designer-led capsule drops that combine functional comfort with collectible aesthetics for engaged fan communities. - **Logistics and Fulfillment Services:** Distributed on-demand production alters order flow toward regional fulfillment nodes and personalized last-mile delivery models. ## Related on Trend Hunter - [Sleek Footwear Drops](https://www.trendhunter.com/trends/air-max-1000.md) - [Stealthy 3d-Printed Runner](https://www.trendhunter.com/trends/air-max-10002-black.md) - [3D-Printed Football Boots](https://www.trendhunter.com/trends/3dprinted-football-boot.md) - [Custom 3D-Printed Basketball Shoes](https://www.trendhunter.com/trends/project-rap-silhouette.md) - [Custom 3D-Printed Sneakers](https://www.trendhunter.com/trends/sean-wotherspoon-x-zellerfeld.md) - [Ergonomic 3D-Printed Sandals](https://www.trendhunter.com/trends/3dprinted-flip-flops.md) - [Performance Basketball Footwear](https://www.trendhunter.com/trends/basketball-iii.md) - [Ultra-Modern 3D-Printed Loafers](https://www.trendhunter.com/trends/native-shoes-x-jason-wess-waverly.md) - [3d-Printed Collab Flip Flops](https://www.trendhunter.com/trends/3dprinted-flipflops.md)