# Pin-Up Pictorials Mateusz Stankiewicz Elle Poland Editorial Does 40's Lingerie to Perfection By Venessa Fisher | Published 2010-01-23 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/Mateusz-Stankiewicz-Elle-Poland References: [fashionising](http://www.fashionising.com/pictures/p--Lingerie-Editorial-in-Polish-Elle-4907-74063.html) & [kobieta.interia.pl](http://kobieta.interia.pl/) The [sexy sirens](https://www.trendhunter.com/trends/songs-of-siren) of the 40s are making a comeback with luscious wavy hair and library-esque sex-appeal. The latest Mateusz Stankiewicz Elle Poland shoot features a bombshell red-head sporting ruffle-pleat hot pants, fur, suspenders and the [classic cardigans of the past](https://www.trendhunter.com/trends/gap-and-den). Subtle yet seductive, when the clothes come off the heat kicks on with [bow-tied fishnets and sequin bras](https://www.trendhunter.com/trends/velvet-heat). Check out this hot Mateusz Stankiewicz Elle Poland 40s throwback shoot above. **Implications** - Consumers enjoy the aesthetic of 40s pin-ups because it's a romanticized time period. Products which reference that era satiate consumers' fantasy of the decade and their desire for escapism experiences. Corporations looking to capitalize off of this consumer desire for escapist experiences may consider utilizing 40's design motifs in their products and services. ## Trend Insights (Trend Hunter) - Score: 6.0/10 - Popularity: 75% | Activity: 96% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What's Driving This Trend - **40s Pin-up Revival:** Reviving the aesthetic of 1940s pin-ups offers consumers an escape to a romanticized time period. - **Fantasy Fashion:** Referencing the 40s in fashion satiates consumers' desire for escapism experiences. - **Nostalgic Design Motifs:** Incorporating 40s design motifs in products and services caters to consumers' nostalgia and desire for escapes. ### Who This Affects Most - **Fashion:** Fashion brands can capitalize on the 40s pin-up revival by creating garments that feature elements from that era, satisfying consumers' desires for nostalgic yet modern styles. - **Entertainment:** Entertainment companies can tap into the fantasy fashion trend by producing TV shows, movies, or performances set in or inspired by the 1940s, offering consumers immersive experiences. - **Interior Design:** Interior design companies can incorporate 40s design motifs in furniture, decor, and home accessories, providing consumers with nostalgia-filled living spaces and escape from the present. ## Related on Trend Hunter - [Nostalgic Fragrance Campaigns](https://www.trendhunter.com/trends/iconic-90s-looks.md) - [Unapologetic Lingerie Campaigns](https://www.trendhunter.com/trends/mariemurs-judge-me-guilty.md) - [Naughty Holiday Campaigns](https://www.trendhunter.com/trends/diesels-xxxmas.md) - [Office-Themed Lingerie Collections](https://www.trendhunter.com/trends/hot-desking.md) - [Vibrant Lingerie Collections](https://www.trendhunter.com/trends/lorette-springsummer-collection.md) - [Romantic Kitschy Lingerie](https://www.trendhunter.com/trends/for-love-and-lemons-1.md) - [Nostalgic Winter Intimates Campaigns](https://www.trendhunter.com/trends/skims-holiday-campaign.md) - [Influencer-Backed Valentine's Day Collections](https://www.trendhunter.com/trends/bobbi-althoff.md) - [Pattern-Heavy Fashion Capsules](https://www.trendhunter.com/trends/needles-new-collection.md)