# Washable Makeup Bags The Kusshi Bag Keeps Your Cosmetics and Makeup Accessories Dry and Organized By Rahul Kalvapalle | Published 2016-08-20 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/Kusshi-makeup-bag References: [thegadgetflow](http://thegadgetflow.com/portfolio/kusshi-ultimate-makeup-bag/) & [kickstarter](https://www.kickstarter.com/projects/756048708/kusshi-the-ultimate-makeup-bag) The Kusshi is an innovative new makeup bag that isn't just designed to keep your cosmetic products secure but also helps you organize them so that they're easier to whip out when you need a quick touch-up. The subject of a crowdfunding campaign on [Kickstarter](https://www.trendhunter.com/slideshow/the-perfect-travel-bag), this makeup bag makes use of washable fabrics on both the exterior as well as the interior lining, ensuring that you aren't seen with a stained makeup bag. As a bonus, the bag also features a [brush organizer](https://www.trendhunter.com/trends/skin-caddy) and a series of useful pockets designed for smaller makeup accessories. Considering that a good makeup kit is quite a substantial investment, it makes good sense to also invest in a makeup bag like this one that keeps your cosmetics, brushes and other makeup accessories safely in place. ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 23% | Activity: 57% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### Key Themes Behind This Trend - **Washable Makeup Bags:** disruptive innovation opportunity: Develop new materials and fabrics that are both washable and stain-resistant for makeup bags. ### Where This Applies - **Cosmetics:** disruptive innovation opportunity: Create innovative cosmetic products that can be easily organized and stored in washable bags. - **Fashion Accessories:** disruptive innovation opportunity: Design functional and stylish washable bags for storing various fashion accessories, such as jewelry or small personal items. ## Related on Trend Hunter - [Travel-Ready Toiletry Bags](https://www.trendhunter.com/trends/travel-toiletry-bag1.md) - [Customizable Makeup Cases](https://www.trendhunter.com/trends/411-cosmetics.md) - [Collaborative Travel Beauty Bags](https://www.trendhunter.com/trends/rare-beauty-x-beis-beauty.md) - [Portable Beauty Blender Cleaners](https://www.trendhunter.com/trends/uzza-beauty-blender-cleaner.md) - [Makeup-Hiding Accessories](https://www.trendhunter.com/trends/elfs-cosmetic-security-line.md) - [Compact Toiletry Kits](https://www.trendhunter.com/trends/compact-toiletry-kit.md) - [Elevated Makeup Carrying Bags](https://www.trendhunter.com/trends/httpswwweinnewscomprnews728701097toileannounceslaunchoftoileproadedicatedli.md) - [90s-Style Cosmetic Cases](https://www.trendhunter.com/trends/elf-cosmetics-x-caboodles.md) - [Convenient Underwear Travel Organizers](https://www.trendhunter.com/trends/travel-organizer.md)