# Stylish Weaponry Shoots Francois Sagat Gets Fierce for Das Magazine By Kamal Musharbash | Published 2011-01-04 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/Francois-Sagat References: [homotography.blogspot](http://homotography.blogspot.com/2010/12/francois-sagat-by-rene-habermacher.html) & [dasmagazin.de](http://www.dasmagazin.de/main.php) You could call it a new-age, modern Robin Hood, but whatever you decide to label this editorial from Das Magazin, model Francois Sagat showcases all that is [hard and rugged](https://www.trendhunter.com/trends/tough-guys-soft-sweaters). Shot by Rene Habermacher, Kiss and Don’t Tell features Sagat decked out in [thin clothing](https://www.trendhunter.com/trends/shapes-we-take), accessorized by the classic bow and arrow and complimented by the apple. Francois Sagat's white clothing plays on the [notion of innocence](https://www.trendhunter.com/trends/songs-of-siren), contrasted by the badassness of this shoot. Das Magazin is available online, so be sure to check out the rest of its featured articles. ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 63% | Activity: 68% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **Stylish Weaponry:** Opportunity to create fashionable and functional clothing/accessories that incorporate traditional weapons. - **Modern Robin Hood:** Opportunity to market products/services that promote social justice and equality. - **Badass Innocence:** Opportunity to create edgy, yet delicate designs for clothing and accessories. ### Where This Applies - **Fashion Industry:** Target customers who desire clothing that incorporates traditional weapons, while advocating for social justice and equality. - **Outdoor Industry:** Create innovative equipment and gear that caters to customers interested in traditional archery and weaponry. - **Photography Industry:** Develop styled photo shoots using the concept of badass innocence to promote edgy, yet delicate designs. ## Related on Trend Hunter - [Redefined Masculinity Branding](https://www.trendhunter.com/trends/tough-guys-soft-sweaters.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Pride-Honoring Joint Fashion Capsules](https://www.trendhunter.com/trends/tom-of-finland-foundation.md) - [Refined Vintage Militaristic Fashion](https://www.trendhunter.com/trends/studio-nicholson-fw25.md) - [Identity-Exploring Clothing](https://www.trendhunter.com/trends/shapes-we-take.md) - [Experimental Fall Wardrobe](https://www.trendhunter.com/trends/khaotique-noir.md) - [Sleek Western Boots](https://www.trendhunter.com/trends/naked-wolfes-stark-boot.md) - [Provocative Fall Fragrances](https://www.trendhunter.com/trends/borntostandout-fall-2024.md) - [Feminine Rebellion Campaigns](https://www.trendhunter.com/trends/songs-of-siren.md)