# Swim-Tracking Wearables This Wearable Fitness Tracker is Waterproof and Sweat-Resistant By Rahul Kalvapalle | Published 2016-08-29 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/Fitbit-Flex-2 References: [newatlas](http://newatlas.com/fitbit-flex2-charge2/45136/) & [fitbit](https://www.fitbit.com/ca/flex2) The [Fitbit](https://www.trendhunter.com/trends/sense-2) Flex wearable fitness tracker certainly attracted heaps of attention as well as praise when it was first released a few years ago, and its successor is now set to garner its own plaudits thanks to its boosted set of features. The latest and greatest Fitbit Flex 2 is a wristband that offers extra functionality and durability from a significantly smaller and more compact package. This device is 30 percent smaller than its predecessor, and is totally swim-proof, so it can be used to keep tabs on your swimming pool-based fitness workouts. This compact and well-designed wearable fitness tracker will appeal to people who like to chase their fitness goals in the swimming pool rather than the running track. ## Trend Insights (Trend Hunter) - Score: 4.7/10 - Popularity: 49% | Activity: 85% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports) ## Key Themes ### Key Themes Behind This Trend - **Waterproof Wearables:** The trend of waterproof wearables presents an opportunity for innovative fitness tracking devices that can be used during swimming workouts. - **Compact Fitness Trackers:** The trend of smaller and more compact fitness trackers opens up possibilities for wearable devices that provide enhanced functionality in a compact form factor. - **Swimming Pool-based Fitness:** The trend of fitness workouts in swimming pools creates a demand for wearable fitness trackers that are specifically designed for tracking and monitoring swimming activities. ### Where This Applies - **Fitness Technology:** The fitness technology industry has the opportunity to develop and manufacture waterproof, compact, and feature-rich wearables for tracking swimming workouts. - **Sporting Goods:** The sporting goods industry can capitalize on the trend of swimming pool-based fitness by creating swim-friendly wearables that cater to the needs of swimmers and fitness enthusiasts. - **Health and Wellness:** The health and wellness industry can tap into the trend of waterproof wearables to provide individuals with accurate and reliable fitness tracking options for swimming activities. ## Related on Trend Hunter - [Perspiration-Analyzing Fitness Trackers](https://www.trendhunter.com/trends/sweat-fitness-tracker.md) - [Underwater-Safe Smart Goggles](https://www.trendhunter.com/trends/smart-swim-2.md) - [Feature-Packed Fitness Trackers](https://www.trendhunter.com/trends/sense-2.md) - [Health-Tracking Swimmer Bracelets](https://www.trendhunter.com/trends/soswim-safety-bracelet.md) - [Augmented Reality Swim Goggles](https://www.trendhunter.com/trends/augmented-reality-swim-goggles.md) - [Intuitive Interface Wellness Wearables](https://www.trendhunter.com/trends/fitbit-charge-6.md) - [Athletic Sweat-Tracking Wearables](https://www.trendhunter.com/trends/hydrosense-ai-sweat-sensor.md) - [Wearable Fitness Tracker Concepts](https://www.trendhunter.com/trends/allai-wearable1.md) - [Advanced Mini Fitness Trackers](https://www.trendhunter.com/trends/samsung-galaxy-fit3.md)