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# Next-Gen Top Models
Maxim Declares Elle Liberachi Best Model in UK

By Rachel | Published 2009-05-19 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/Elle-Liberachi
References: [foxnews](http://www.foxnews.com/story/0,2933,520513,00.html)

Step aside Gisele Bundchen: Elle Liberachi has been declared the UK's best model by [Maxim Magazine](https://www.trendhunter.com/trends/maxim).

The June issue that hits stands soon features Elle Liberachi, a 23-year-old [lingerie model](https://www.trendhunter.com/trends/mariemurs-judge-me-guilty) who has beaten out widely-known models for the top spot on the UK list.

A surprising choice given some models' popularity, but Elle Liberachi is definitely worth looking at.

**Implications** - By choosing a specific demographic of people, advertisers can easily create an ad that will pique their interest and fit their lifestyle. The featured article about Maxim is a good example of a business that focuses on pleasing men. Hot girls in [scantily-clad outfits](https://www.trendhunter.com/trends/velvet-heat) are an excellent way for advertisers to grasp a man's full attention.

## Trend Insights (Trend Hunter)

- Score: 5.9/10
- Popularity: 93% | Activity: 75% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### What's Driving This Trend

- **Targeted Advertising:** Advertisers can leverage specific demographics to create ads that resonate with their audience.
- **Disruptive Model Selection:** Choosing unconventional models like Elle Liberachi can disrupt the industry's traditional standards of beauty.
- **Recognition of Upcoming Talent:** By recognizing emerging models like Elle Liberachi, the fashion industry can discover fresh faces and perspectives.

### Who This Affects Most

- **Fashion:** The fashion industry can benefit from embracing unconventional models and redefining beauty standards.
- **Advertising:** Advertisers can capitalize on targeted ads that cater to specific demographics, such as men's interests and preferences.
- **Media and Publishing:** Media and publishing companies have an opportunity to feature emerging models and create content that challenges traditional norms.

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