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# Denim Overload
Cameron Diaz Wears Head-to-Toe Jean For Marie Claire

By Rachel | Published 2009-06-03 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/Cameron-diaz-marie-claire
References: [marieclaire](http://www.marieclaire.com/celebrity-lifestyle/celebrities/interviews/cameron-diaz-interview-environment)

Cameron Diaz is featured in the July 2009 edition of Marie Claire magazine and is wearing what we, in Canada, proudly refer to as a Canadian tuxedo.

The [Cameron Diaz cover by Marie Claire](https://www.trendhunter.com/trends/uniqlo-taps-cate-blanchett) features the star in [head-to-toe denim](https://www.trendhunter.com/trends/versatile-denim). Cameron Diaz spoke to the magazine about the importance of [living green](https://www.trendhunter.com/trends/palma).

“The planet needs a publicist,” Diaz told Marie Claire.

“I had this cartoon in my head a couple of years ago when Paris Hilton was going to jail and Britney Spears was falling apart. There’s a woman at a desk talking to planet Earth, and she’s like, ‘I’m going to make you a star!” And it says, ‘But I’m a planet.’ And she’s like, ‘No, I can tell, you’re going to be bigger than Paris and Britney. When I’m done with you, everyone’s going to know who you are!’”

“It’s the planet, you know what I mean? She should be the one - she should be a star. How do we make this little planet of ours a big star? I want everybody to know who she is.”

Cameron Diaz loves to live green and looks good in all jean, impressive!

## Trend Insights (Trend Hunter)

- Score: 2.3/10
- Popularity: 49% | Activity: 11% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Why This Trend Is Growing

- **Sustainable Fashion:** Opportunity to innovate by creating environmentally friendly denim products.
- **Celebrity Endorsement:** Opportunity to leverage celebrity influence by promoting denim as a trendy fashion choice.
- **Cartoon Marketing:** Opportunity to utilize storytelling and animation to raise awareness about environmental issues.

### Industries Being Reshaped

- **Fashion:** Opportunity for fashion brands to develop sustainable denim lines.
- **Marketing:** Opportunity for marketing agencies to create celebrity-driven campaigns for denim companies.
- **Entertainment:** Opportunity for entertainment companies to collaborate with environmental organizations to raise awareness through animated content.

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- [Collaborative Celebrity Denim Capsules](https://www.trendhunter.com/trends/khy-1.md)
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- [Eco-Friendly Indian Fashion](https://www.trendhunter.com/trends/latin-quarters.md)
