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# Bright Business Promos
Artemide Offers Discount on Lamps for Entrepreneurs

By unknownlab | Published 2009-04-03 | Business
Source: Trend Hunter, https://www.trendhunter.com/trends/Artemide-supports-a-brighter-future
References: [artemide.us](http://www.artemide.us/bright)

Bright ideas tend to flourish during dark times, and [Artemide's](https://www.trendhunter.com/trends/tolomeo-lamp) 'Bright Future' campaign aims to encourage creativity and positive aspiration by offering entrepreneurs, home office workers and creative consumers with a 40% discount on a large selection of products, including [ceiling, table and suspension lamps](https://www.trendhunter.com/trends/home-illumination).

Additionally, Artemide celebrates this month’s new businesses with an event on April 16th, where a few lucky entrepreneurs will walk home with some great prizes from brands like [Alessi](https://www.trendhunter.com/trends/tanqueray-alessi-cocktail-kit), Artemide, Humanscale, and Vitra that will help launch their home office.

And even less-than-lucky workers can find positive inspiration from Artemide. Visitors who bring a proof of their unemployment will get a free Tolomeo office lamp while supplies last.

## Trend Insights (Trend Hunter)

- Score: 2.4/10
- Popularity: 51% | Activity: 12% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [New Ventures](https://www.trendhunter.com/newventures)

## Key Themes

### Key Themes Behind This Trend

- **Promoting Entrepreneurship:** Artemide's 'Bright Future' campaign encourages entrepreneurship by offering discounts on products for entrepreneurs.
- **Home Office Solutions:** Artemide provides discounted lamps for home office workers, promoting productivity and creativity.
- **Creating Positive Aspiration:** Artemide's campaign aims to inspire and motivate creative consumers through discounted products and prizes.

### Where This Applies

- **Interior Design:** Artemide's lamps cater to the interior design industry, offering stylish and functional lighting solutions.
- **E-commerce:** Artemide's online platform allows entrepreneurs and home office workers to conveniently access discounted lamps and products.
- **Event Planning:** Artemide's event on April 16th showcases their products and prizes, targeting the event planning industry.

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