# Timeline Sneaker Exhibits This Nike Footwear Exhibit Shows the Evolution of the Air Max 95 By Ady Floyd | Published 2015-08-13 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/Air-Max-95 References: [freshnessmag](http://www.freshnessmag.com/2015/08/11/nike-studio-95-exhibition-celebrates-the-air-max-95/) & [thesolesupplier](http://thesolesupplier.co.uk/sneakerhead/studio-95-exhibition-in-tokyo/) This sneaker-inspired historical exhibit honors the 20th anniversary of [Nike's](https://www.trendhunter.com/trends/museum-of-graffiti1) [Air Max 95](https://www.trendhunter.com/trends/lorenzog-2) model. The monumental shoe -- designed in 1995 -- has been recreated and remodeled numerous times over the past 20 years. To honor the historical lifespan of the shoe, a massive exhibit titled 'Entitled STUDIO 95' welcomes guests to explore the rich history of the Air Max 95. The exhibit has multiple displays such as Sergio Lozano’s original mock-up of the shoe. There are also various models of the shoe displayed in snow globe-like casings that present the idea of historical preservation. The exhibit opening marks the release of an "app that guides fans on a treasure hunt through the town’s sneaker shops in search of a Digital Air Max 95 and other Swoosh prizes." ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 69% | Activity: 72% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What's Driving This Trend - **Sneaker History Tribute:** Creating exhibits that highlight the historical significance of sneaker models can generate enthusiasm and appreciation for the brand's legacy. - **Interactive Fan Experience:** Implementation of apps and treasure hunts that engage fans during the exhibit can be a successful strategy to create brand loyalty and drive sales. - **Preserving Brand Artifacts:** Displaying historical artifacts in creative ways and preserving them for future generations can create unique experiences for customers and promote brand legacy. ### Who This Affects Most - **Fashion Retail:** Creating historical exhibits for footwear or clothing can provide an opportunity for unique interactive customer experiences which could increase engagement and sales. - **Museum and Art Exhibition:** Using interactive technology, such as apps or VR, to enhance the visitor experience in museums and art exhibitions could attract new younger audiences and increase engagement. - **Brand Legacy:** Implementing strategies to preserve brand artifacts, creating new innovative experiences for fans, and highlighting brand history could help maintain brand legacy and attract new customers. ## Related on Trend Hunter - [Urban Sneaker-Inspired Exhibits](https://www.trendhunter.com/trends/museum-of-graffiti1.md) - [Sports Brand Design Evolutions](https://www.trendhunter.com/trends/nike-form-follows-motion.md) - [Sneaker-Inspired Art Exhibitions](https://www.trendhunter.com/trends/drip.md) - [Iconic Sneaker Anniversaries](https://www.trendhunter.com/trends/nike-air-max-day-1.md) - [Sneaker Culture Radio Stations](https://www.trendhunter.com/trends/nike-air-max-day-2023.md) - [Gradient Tonal Limited Sneakers](https://www.trendhunter.com/trends/lorenzog-2.md) - [Vintage-Inspired Summer Sneakers](https://www.trendhunter.com/trends/air-max-muse-2.md) - [Graffiti Artist-Made Rare Sneakers](https://www.trendhunter.com/trends/stash-1.md) - [Football Boot-Inspired Sneakers](https://www.trendhunter.com/trends/air-max-plus-tiempo.md)