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# National Park-Inspired Sneakers
The J.Crew x New Balance 998 Sneakers Come in Two Style Options

By Michael Hemsworth | Published 2018-02-09 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/998-sneakers
References: [blessthisstuff](https://www.blessthisstuff.com/stuff/wear/footwear/jcrew-x-new-balance-998-national-parks/) & [jcrew](https://www.jcrew.com/p/mens_category/shoes/sneakers/new-balance-for-jcrew-998-national-parks-sneakers/H1401?color_name=death-valley)

The J.Crew x [New Balance](https://www.trendhunter.com/trends/new-balance-993) 998 Sneakers have been unveiled as a collaboration footwear release that will provide consumers a stylish way to express their love for the great outdoors. Inspired by American national parks, the sneakers come in two styles including a brown and tan variety, and a blue option that draw inspiration from the Death Valley [National Park](https://www.trendhunter.com/trends/daily-lotion-and-cream) in eastern California and the Crater Lake National Park in Oregon, respectively.

The J.Crew x New Balance 998 Sneakers are limited edition and identify the stronger focus on the natural world within the fashion market as consumers look to highlight a biophilic aspect into the items they wear each day. The sneakers also work to support the [National Parks Foundation](https://www.trendhunter.com/trends/contour-zero), which will receive $10 for every pair sold.

Image Credit: Bless This Stuff

## Trend Insights (Trend Hunter)

- Score: 2.2/10
- Popularity: 34% | Activity: 25% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Key Themes Behind This Trend

- **National Park-inspired Footwear:** The collaboration between J.Crew and New Balance showcases the growing trend of incorporating nature-inspired designs into fashion, providing opportunities for other brands to create similar products.
- **Supporting Environmental Causes:** The partnership between J.Crew and New Balance demonstrates the increasing demand from consumers for eco-friendly products, opening up possibilities for businesses to align with environmental organizations.
- **Limited Edition Collaborations:** The release of the J.Crew x New Balance 998 Sneakers as a limited edition collaboration taps into the trend of exclusivity, presenting businesses with the chance to create unique, sought-after products in partnerships.

### Where This Applies

- **Fashion:** The fashion industry can explore the incorporation of nature-inspired designs to tap into the growing trend of National Park-inspired footwear.
- **Environmental Conservation:** Environmental organizations and brands focused on sustainability can capitalize on the rising demand to support environmental causes and collaborate with fashion brands.
- **Footwear Manufacturing:** Footwear manufacturers can leverage the concept of limited-edition collaborations to create high-demand products and boost brand loyalty.

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