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# Camo Concept Technical Sneakers
New Balance and Stone Island Drop the 991v2 Ghost Shoe

By Amy Duong | Published 2024-09-10 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/991v2-ghost
References: [instagram](https://www.instagram.com/stoneisland/?utm_source=ig_embed&ig_rid=996cb7dd-8d31-484c-babd-c3651ebeeb64)

![Camo Concept Technical Sneakers](https://cdn.trendhunterstatic.com/thumbs/545/991v2-ghost.jpeg)

Stone Island works in collaboration with [New Balance](https://www.trendhunter.com/trends/574-shoe) on the special 991v2 Ghost sneaker model which is a part of the Made in UK series. The silhouette is essentially a new take on the 991 silhouette inspired by the [Stone Island Ghost](https://www.trendhunter.com/trends/raso-gammato). Going even deeper, the ghost is derived from the concept of camouflage which is the rooted influence of it all.

The shoes are constructed from a blend of nubuck and synthetic leather overlaying on top of one another. It is also done with a mesh foundation for breathability. Other details include the ridged N logo on the side of the shoe for branding and it all rests on top of a clear outsole to show off the [Stone Island Compass](https://www.trendhunter.com/trends/991v2) logo.

Image Credit: Stone Island

## Trend Insights (Trend Hunter)

- Score: 7.6/10
- Popularity: 100% | Activity: 100% | Freshness: 27%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### Key Themes Behind This Trend

- **Camouflage-inspired Footwear:** This trend leverages the aesthetic appeal of camouflage in sneaker design, appealing to fashion-forward consumers seeking unique styles.
- **Collaborative Sneaker Designs:** Brands are increasingly collaborating to merge their distinct identities, creating exclusive and desirable products such as the 991v2 Ghost shoe.
- **Innovative Material Blends:** The use of a combination of nubuck, synthetic leather, and mesh in footwear design offers both durability and breathability, enhancing the functional appeal of sneakers.

### Where This Applies

- **Athletic Footwear:** This industry continues to evolve with collaborative designs that appeal to both athletes and fashion enthusiasts alike.
- **Fashion and Apparel:** Camouflage concepts in high-end sneaker releases provide fresh opportunities for fashion brands to innovate.
- **Textile Manufacturing:** Advancements in blending materials like nubuck, synthetic leather, and breathable mesh are driving new possibilities in textile applications.

## Related on Trend Hunter

- [Collaborative Earthy Tonal Shoes](https://www.trendhunter.com/trends/raso-gammato.md)
- [Dynamic Collaborative Technical Sneakers](https://www.trendhunter.com/trends/574-shoe.md)
- [Dark Olive Green Sneakers](https://www.trendhunter.com/trends/dark-camo-colorway.md)
- [Monochrome Outdoor Collections](https://www.trendhunter.com/trends/ghost-capsule.md)
- [Rugged Urban Sneakers](https://www.trendhunter.com/trends/dark-camo-sneaker.md)
- [Minimal Monochromatic Sneakers](https://www.trendhunter.com/trends/nimbus-cloud-colorway.md)
- [Collaborative Vibrant Tonal Sneakers](https://www.trendhunter.com/trends/991v2-sneaker.md)
- [Summer-Ready Blue Lifestyle Sneakers](https://www.trendhunter.com/trends/celestial-blue.md)
- [Neutral Collaborative Sneakers](https://www.trendhunter.com/trends/vk-design-works-x-new-balance.md)
