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# Sporty Summer-Ready Sneakers
New Balance's 991 Sneaker Silhouette Arrives in a New Hue

By Amy Duong | Published 2020-08-20 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/991-sneaker-silhouette
References: [hypebeast](https://hypebeast.com/2020/8/new-balance-991-made-in-uk-yellow-blue-release-info)

[New Balance](https://www.trendhunter.com/trends/990-sneaker-model) introduces a new tonal iteration of the [991](https://www.trendhunter.com/trends/made-in-usa-2) sneaker silhouette for the summer season in a palette that is sporty. The update features a blend of both yellow and blue for a stark and attention grabbing look. The vibrant sneaker joins the [Made in Uk series](https://www.trendhunter.com/trends/made-in-usa-990v6) and the upper is constructed from gray mesh materials that are accompanied by yellow suede.

The base layer is the gray mesh for a muted foundation at the toe box and the collar before it is detailed with brighter hits at the heels, eyestays, mudguards, and midfoot overlaying details. The blue accent can be found at the heel, the tongue, and the quarter panel to round it all out.

Image Credit: New Balance

## Trend Insights (Trend Hunter)

- Score: 2.1/10
- Popularity: 49% | Activity: 6% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### What's Driving This Trend

- **Sporty Sneaker Silhouettes:** The trend of sporty sneaker silhouettes continues to grow, presenting an opportunity for brands to offer updated designs and colorways.
- **Tonal Color Palettes:** The use of tonal color palettes in sneaker designs is increasingly popular and presents an opportunity for brands to experiment with bold color combinations.
- **Sustainability in Sneaker Manufacturing:** As consumers become more environmentally conscious, there is a growing trend in incorporating sustainable materials and practices in sneaker manufacturing.

### Who This Affects Most

- **Sportswear:** The sportswear industry can capitalize on the trend of sporty sneaker silhouettes by offering updated designs that appeal to consumers.
- **Fashion:** The fashion industry can incorporate the trend of tonal color palettes in their designs, offering bold and attention-grabbing styles to consumers.
- **Manufacturing:** The sneaker manufacturing industry can invest in sustainable materials and practices to appeal to environmentally conscious consumers and stay ahead in the market.

## Related on Trend Hunter

- [Blue Tonal Lifestyle Sneakers](https://www.trendhunter.com/trends/990-sneaker-model.md)
- [Minimal Monochromatic Sneakers](https://www.trendhunter.com/trends/nimbus-cloud-colorway.md)
- [Vibrant Tonal Lifestyle Sneakers](https://www.trendhunter.com/trends/fluorescent-colorway.md)
- [Retro Vibrant Detailed Sneakers](https://www.trendhunter.com/trends/new-balance-1000-2.md)
- [White Tonal Vintage Sneakers](https://www.trendhunter.com/trends/990v6-made-in-usa.md)
- [Navy Tonal Lifestyle Sneakers](https://www.trendhunter.com/trends/990v6-1.md)
- [Festive New Year-Inspired Sneakers](https://www.trendhunter.com/trends/991-sneaker-3.md)
- [Neutral Tonal Lifestyle Sneakers](https://www.trendhunter.com/trends/m991wtr.md)
- [Bright Colorblocking Lifestyle Sneakers](https://www.trendhunter.com/trends/2002r-sneaker-5.md)
