# Tonal Archival Chunky Shoes The FILA 94 Sneakers Received Two New Tonal Makeovers By Amy Duong | Published 2018-07-16 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/94-sneakers References: [highsnobiety](https://www.highsnobiety.com/p/fila-94/) & [zalando](https://www.zalando.com/) [FILA](https://www.trendhunter.com/trends/needles-x-fila-fw26) recently revived one of its most iconic archival silhouettes, the 94 sneakers, and the classic piece received two new colorways for the summer season. The traditional [chunky shoes](https://www.trendhunter.com/trends/estazzo), originally named 'Venom' made their first debut back in 1994. The shoe's uppers are constructed from a blend of both leather and mesh materials, all sitting on top of a white midsole. Notably, the toebox sees the silhouette's signature detail of a viper fang design. The first colorway option boasts nearly all-white hues across its uppers, with some minimal gray touches on the heel and tongue area, finished with a classic gum outsole. The second colorway delivers darker hues with all-black uppers and white midsoles to contrast. FILA's 94 sneakers are now available for purchase online at select retailers including [Zalando](https://www.trendhunter.com/trends/dockers-and-zalando), Snipes, Onygo and more. ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 42% | Activity: 34% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What's Driving This Trend - **Chunky Sneakers:** Opportunity to develop new variations of chunky sneakers that combine retro design with modern aesthetics. - **Archival Footwear:** Opportunity to revive and update classic footwear designs from past decades with contemporary materials and technology. - **Tonal Colorways:** Opportunity to experiment with tonal colorways on classic sneaker designs to appeal to modern trends and preferences. ### Who This Affects Most - **Footwear:** Opportunity for footwear brands to revamp archival designs to cater to current consumer tastes and preferences in the market - **Fashion Retail:** Opportunity for fashion retailers to offer customers new and stylish options by stocking up on updated retro designs in their stores. - **E-commerce:** Opportunity for e-commerce platforms to bridge the gap between customers and archival designs that may not be readily available in physical stores. ## Related on Trend Hunter - [Minimal Chunky Running Shoes](https://www.trendhunter.com/trends/adidas-sneaker.md) - [Metallic Chunky Retro Sneakers](https://www.trendhunter.com/trends/cosmic-unity-3.md) - [Chunky Base Sneaker Models](https://www.trendhunter.com/trends/air-max-portal-1.md) - [Ultra-Clean Neutral Sneaker Colorways](https://www.trendhunter.com/trends/linen-colorway.md) - [Chunky Archival Skate Sneakers](https://www.trendhunter.com/trends/estazzo.md) - [Patterned Chunky Textural Sneakers](https://www.trendhunter.com/trends/air-max-95-sneaker-collaboration.md) - [Soft Brown Chunky Sneakers](https://www.trendhunter.com/trends/velvet-brown.md) - [Chunky Anniversary Sneaker Models](https://www.trendhunter.com/trends/hoka-clifton-one9.md) - [Classic Retro Lifestyle Sneakers](https://www.trendhunter.com/trends/740-sneaker.md)