# Ripped Denim Revivals Runways and Sidewalks See Resurgence of Torn '90s Jeans By TrendHead | Published 2008-12-14 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/90s-ripped-jeans-from-the-fashion-runways-to-the-high-street References: [stylebubble.typepad](http://stylebubble.typepad.com/style_bubble/) & [fashion-selection.net](http://www.fashion-selection.net/?p=12) Although reminiscent of punk, safety pins, spiky hair and The Sex Pistols, the ripped jeans look is a brilliantly cool look to bust out when you are in a Gothic mood. Perhaps after spending a week with your folks over Christmas? These ripped jeans were spotted on the runway of Maison Martin Margiela, and the ripped jeans with colored tights underneath is from Norwegian high street store Bik Bok. I like the way you can play with the combination of colored tights or leggings. This is also a perfect [DIY fashion trend](https://www.trendhunter.com/trends/versatile-denim). Grab a pair of scissors and an old pair of jeans, and you're free to tear and rip to your heart's content. ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 73% | Activity: 76% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [DIY](https://www.trendhunter.com/diy) ## Key Themes ### Why This Trend Is Growing - **DIY Distressed Denim:** Opportunity for fashion brands to offer resources and kits that allow customers to personalize and transform their denim garments through customization and distressing techniques. - **Colored Tights Combos:** Opportunity for clothing brands to offer more varied and bold colored tights and leggings that complement ripped denim garments for unique and edgy fashion statements. - **90s Streetwear Revival:** Opportunity for fashion retailers to offer collections that embrace the 90s streetwear trend, including ripped denim, oversized graphic tees, and chunky combat boots. ### Industries Being Reshaped - **Fashion Retail:** For retail brands that specialize in denim, there is an opportunity to develop more customized and unique offerings for consumers to stay on-trend and revive distressed denim garments. - **Beauty and Cosmetics:** Innovative beauty brands can create bold and colorful makeup products, particularly for the eyes and lips, that complement and add to the fashionable look of ripped denim and bold tights combinations. - **Social Media Marketing:** Social media agencies can help fashion brands leverage creative and visually attractive social media campaigns that highlight ripped denim trends and offer inspiration for fashion-conscious consumers. ## Related on Trend Hunter - [Flattering Retro Oversized Denim](https://www.trendhunter.com/trends/jnco.md) - [Brand Refresh Preview Events](https://www.trendhunter.com/trends/cheap-monday-event.md) - [One-Legged Luxury Fashion Jeans](https://www.trendhunter.com/trends/onelegged-jean.md) - [Refreshed Expressive Fashion Brands](https://www.trendhunter.com/trends/cheap-monday-relaunch.md) - [Purposefully Distressed Luxe Tights](https://www.trendhunter.com/trends/destroyed-tights.md) - [Fall Denim Style Launches](https://www.trendhunter.com/trends/fall-denim-styles.md) - [Punk Rock-Informed Fall Fashion](https://www.trendhunter.com/trends/superculture-collection.md) - [Weather Resistant Jeans](https://www.trendhunter.com/trends/coated-jeans.md) - [Purposefully Stained Luxe Trousers](https://www.trendhunter.com/trends/pee-stain-denim.md)