# Contemplative At-Home Editorials The Ones 2 Watch 'How Sweet It Is' Series is 90s-Inspired By Jana Pijak | Published 2018-07-24 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/90s-inspired References: [theones2watch](https://theones2watch.com/editorial/women/32204/) & [charlotteea](http://www.charlotteea.com/) Photographer Charlotte Ea captures 'How Sweet It Is,' a 90s-inspired editorial lensed for style publication The Ones 2 Watch. Starring model Anne-Louise of Le Management in Copenhagen, the series is an homage to retro fashion picks and makeup looks that make a bold yet elegant statement. Model Anne-Louise is captured lounging at home while sporting a wardrobe of [patterned dresses](https://www.trendhunter.com/trends/maison-amorys-gingham-edit), patent leather trousers, and [statement furs](https://www.trendhunter.com/trends/contemporary-femininity) that are handpicked by stylist Julie Garde. This 90s-inspired editorial also features hair and makeup looks by Jens J. Wiker who opts for citrus-hued and bright blue eyeshadows, buffed out brows and slicked back tresses. This contemplative image series revives [nostalgic fashions](https://www.trendhunter.com/trends/studio-nicholson-fw25) for a new generation and embodies an effortlessly cool and understated air. Image Credit: [Charlotte Ea](http://www.charlotteea.com/) ## Trend Insights (Trend Hunter) - Score: 6.5/10 - Popularity: 97% | Activity: 89% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### What's Driving This Trend - **Nostalgic Fashion Revival:** Opportunity for fashion brands to tap into the popularity of 90s-inspired styles and create retro collections that cater to a new generation. - **At-home Editorials:** Opportunity for fashion publications to create photography series that capture the essence of relaxed and contemplative at-home fashion. - **Bold Makeup Looks:** Opportunity for beauty brands to experiment with vibrant and unconventional eyeshadow colors, offering consumers a bolder and more expressive makeup experience. ### Who This Affects Most - **Fashion:** Fashion brands can leverage the nostalgia for 90s-inspired styles and create collections that resonate with consumers. - **Photography:** Fashion publications can explore at-home editorials as a unique photography concept to engage their audience. - **Beauty:** Beauty brands can innovate by expanding their makeup product range to include more vibrant and unconventional eyeshadow colors, targeting consumers looking for bold and daring makeup options. ## Related on Trend Hunter - [90s Grunge-Inspired Fall Apparel](https://www.trendhunter.com/trends/the-october-collection.md) - [Statement-Making Fall Collections](https://www.trendhunter.com/trends/auteur-studios-fall-2025.md) - [Nostalgic Fragrance Campaigns](https://www.trendhunter.com/trends/iconic-90s-looks.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Danish Pastry-Inspired Furniture](https://www.trendhunter.com/trends/sweet-art-collection.md) - [Gingham-Forward Apparel Edits](https://www.trendhunter.com/trends/maison-amorys-gingham-edit.md) - [Girlhood-Inspired Clothing Drops](https://www.trendhunter.com/trends/peachy-dens-sweet-cheeks.md) - [Whimsical Spring Apparel](https://www.trendhunter.com/trends/Anna-Suis-SpringSummer-2025.md) - [Dreamy Apparel Collections](https://www.trendhunter.com/trends/frankies-bikinis-keepsakes-collection.md)