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# Charitable Scrolling Websites
9 Mile Scroll Visualizes the Walk to School in Rural Sierra Leone

By Ell Smith | Published 2018-01-03 | Social Good
Source: Trend Hunter, https://www.trendhunter.com/trends/9-mile-scroll
References: [psfk](https://www.psfk.com/2018/01/website-scrolls-9-miles-illustrate-journey-students-sierra-leone.html) & [9milescroll](http://9milescroll.com/)

The non-profit organization, Shine on Sierra Leone, has introduced the '9 mile scroll' -- a website that scrolls for the equivalent of [nine miles](https://www.trendhunter.com/trends/auto-scroll-and-read), in an effort to draw attention to the fact that children in rural parts of the West African country have to [walk up to 100 miles a week](https://www.trendhunter.com/trends/walkable), just to attend their school.

During the ‘9 Mile Scroll,’ which takes about five hours to complete, website visitors will be offered a visual representation of what some students have to endure each day, just to make it to their educational facility -- this includes harsh temperatures, "malaria-carrying mosquitoes, monsoons and human traffickers."

The non-profit organization behind the website created this digital experience in order to [raise money to build new schools](https://www.trendhunter.com/trends/living-museum) and to offer a more efficient means of transportation in rural areas.

## Trend Insights (Trend Hunter)

- Score: 2.0/10
- Popularity: 27% | Activity: 25% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood)

## Key Themes

### What Makes This Trend Stand Out

- **Digital Fundraising:** The '9 mile scroll' website showcases the potential of using digital platforms to raise money for charitable causes.
- **Immersion and Empathy:** The immersive experience of the '9 mile scroll' highlights the power of technology in fostering empathy for social issues.
- **Awareness Through Visualization:** The use of visual representation in the '9 mile scroll' demonstrates the effectiveness of visual storytelling in creating awareness for societal challenges.

### Sectors Adopting This

- **Non-profit:** Non-profit organizations can leverage the concept of charitable scrolling websites like the '9 mile scroll' to engage donors and generate funds for their causes.
- **Education:** The education industry can explore innovative ways to address transportation challenges faced by students in remote areas, inspired by the '9 mile scroll'.
- **Technology:** Technology companies can develop immersive experiences and interactive platforms, following the '9 mile scroll' example, to create empathy-driven content and raise awareness for social issues.

## Related on Trend Hunter

- [Interactive Scroll Enhancement](https://www.trendhunter.com/trends/scroll-buddy.md)
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- [Website Video Generators](https://www.trendhunter.com/trends/scrolling-website-video-generator.md)
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- [Automated Video Scrolling](https://www.trendhunter.com/trends/short-scroll.md)
- [Gamified Walking Apps](https://www.trendhunter.com/trends/lawa.md)
- [Children's Illustrated Book Campaigns](https://www.trendhunter.com/trends/one-in-100-initiative.md)
