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# Seniors On YouTube
Jewish Grandma's "Feed Me Bubbe" Podcast

By Ben Preiss | Published 2007-08-09 | Social Good
Source: Trend Hunter, https://www.trendhunter.com/trends/80-year-old-bubbes-recipes-make-a-tzimis-on-youtube-posh-nosh
References: [abcnews.go](http://www.abcnews.go.com/WN/story?id=3460140&page=1) & [chalutzproductions](http://www.chalutzproductions.com/FeedMeBubbe/FeedMeMAIN.html)

Senior citizens are taking making their presence felt and posting videos. Take this Jewish grandma who decided that even young people might be interested in what she has to offer:.Maybe some chicken soup or some mandlebread?
Bayla Scher's, who prefers to be called Bubbe, [monthly podcast](https://www.trendhunter.com/trends/whiskas-purrcast) is called "Feed Me Bubbe." In each episode, she serves up a [favorite recipe](https://www.trendhunter.com/trends/ive-been-cooking) (chicken soup and matzoh balls, tzimis, luckshen kugel, etc.) as well as a Yiddish word of the day â€”her way of instilling Yiddishkeit (Jewish culture) along with the culinary spiel.

## Trend Insights (Trend Hunter)

- Score: 4.2/10
- Popularity: 38% | Activity: 80% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Religious](https://www.trendhunter.com/religious)

## Key Themes

### What Makes This Trend Stand Out

- **Senior Youtube:** Opportunity for businesses to tap into the growing trend of senior citizens posting videos and create content that caters to their interests and needs.
- **Senior Podcasting:** Podcast platforms can explore opportunities to develop shows specifically targeting senior citizens, offering valuable content and experiences for this demographic.
- **Culinary Seniors:** Food and beverage industries can seize the disruption in senior-focused culinary content creation, providing recipes, cooking tutorials, and related products tailored to older generations.

### Sectors Adopting This

- **Media and Entertainment:** Senior citizens' rising presence on YouTube and podcasting platforms creates opportunities for media and entertainment companies to develop content and programming for this demographic.
- **Technology:** The trend of seniors engaging in video creation and podcasting calls for technology companies to design user-friendly platforms and tools catered towards older users, making content creation accessible for them.
- **Food and Beverage:** The emergence of senior-focused culinary content presents an avenue for food and beverage industries to forge connections with older generations through providing relevant recipes, cooking tips, and specialized products.

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- [Crispy Kugel-Flavored Snack Products](https://www.trendhunter.com/trends/snoods-sweet-kugel.md)
- [Wellness-Focused TV Setups](https://www.trendhunter.com/trends/jubileetv.md)
- [Convention-Challenging AC Campaigns](https://www.trendhunter.com/trends/windfree.md)
