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# Brain-Freezing Apps
The 7-Eleven Slurpee iPhone App is for Those Obsessed with the Frozen Drink

By Summer Luu | Published 2010-12-11 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/7-eleven-slurpee-iphone
References: [thatsnerdalicious](http://thatsnerdalicious.com/beverages/7-eleven-launches-iphone-and-android-app-for-slurpee-fans/) & [itunes.apple](http://itunes.apple.com/us/app/slurpee/id403046355?mt=8)

For people who love this [frozen treat](https://www.trendhunter.com/trends/frozen-treat1), the official 7-Eleven Slurpee [iPhone](https://www.trendhunter.com/trends/brzzy-weather) app has just launched for all your brain-freezing pleasures.

This app shows you where all the closest 7-Eleven convenient stores are, allowing you to access your [favorite Slurpee](https://www.trendhunter.com/trends/blue-diamond-almonds-cherry-slurpee) whenever you please. Incorporating a bit of social media, this app also lets users share their favorite flavors and record new ones to keep other fans updated. Guaranteed to be a hit during the summer months, this 7-Eleven Slurpee iPhone app is definitely cool.

## Trend Insights (Trend Hunter)

- Score: 0.4/10
- Popularity: 3% | Activity: 1% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets)

## Key Themes

### Key Themes Behind This Trend

- **Location-based Convenience Store Apps:** Opportunity for other convenience stores to develop similar apps to enhance customer experience and increase foot traffic.
- **Social Media Integration in Food and Beverage Apps:** Potential for food and beverage brands to incorporate social media features into their apps to engage with customers and create a sense of community.
- **Mobile Ordering and Pickup Apps:** Disruptive innovation opportunity for restaurants and cafes to develop apps that allow customers to easily order and pick up their favorite food and drinks on the go.

### Where This Applies

- **Convenience Store Industry:** Opportunity for convenience store chains to develop innovative apps that provide customers with real-time information and convenience.
- **Food and Beverage Industry:** Potential for food and beverage brands to create apps that not only allow customers to order their products, but also share their preferences and recommendations.
- **Restaurant and Cafe Industry:** Disruptive innovation opportunity for restaurants and cafes to streamline the ordering and pickup process through mobile apps, improving customer satisfaction and efficiency.

## Related on Trend Hunter

- [Frozen Refreshment Retailer Campaigns](https://www.trendhunter.com/trends/7eleven-slurpee-day.md)
- [Freshly Rebranded Frozen Drinks](https://www.trendhunter.com/trends/slurpee.md)
- [Digital NFT Slurpee Collectibles](https://www.trendhunter.com/trends/7-eleven.md)
- [Green Apple-Flavored Slurpees](https://www.trendhunter.com/trends/green-apple-slurpee.md)
- [Free Summer Drink Offers](https://www.trendhunter.com/trends/free-slurpee-day.md)
- [Diametric Slurpee Offerings](https://www.trendhunter.com/trends/free-slurpee.md)
- [Frozen Flavor Sports Drinks](https://www.trendhunter.com/trends/replenish-slurpee-mixup-cherry-blue-raspberry.md)
- [Fruity Hibiscus Slushy Drinks](https://www.trendhunter.com/trends/vitaminwater-zero-sugar-look-slurpee.md)
- [Hibiscus-Infused Slushie Drinks](https://www.trendhunter.com/trends/hibiscus-lemonade-slurpee.md)
