# Convenient App-Only Checkouts 7-Eleven Mobile Checkout in NYC Helps Customers Skip the Line By Laura McQuarrie | Published 2019-08-19 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/7-eleven-mobile-checkout References: [prnewswire](https://www.prnewswire.com/news-releases/hey-nyc-skip-the-line-every-time-300903475.html) & [7-eleven](http://www.7-eleven.com/) With the busy New Yorker in mind, 7-Eleven is now introducing Mobile Checkout for a next-level convenience that allows shoppers to completely [skip the line](https://www.trendhunter.com/trends/self-checkout-lines) and pay for in-store purchases right from the 7-Eleven app. Additionally, the seamless checkout experience is integrated into the [7Rewards loyalty program](https://www.trendhunter.com/trends/ubacart-loyalty-program), which makes it easy for customers to earn and redeem points or take advantage of any special in-store promotions. For a limited time, those in New York where this new feature is available can take advantage of an introductory offer that provides up to $5 off a user's first transaction with 7-Eleven Mobile Checkout. Naturally, some products that are sold in the convenience store—such as age-restricted items—will still require shoppers to go to a cashier for assistance. ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 37% | Activity: 59% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail) ## Key Themes ### What Makes This Trend Stand Out - **Mobile Checkout:** The integration of mobile checkout in convenience stores eliminates the need for customers to wait in line, offering a more efficient and convenient shopping experience. - **Seamless Loyalty Programs:** Integrating the checkout process with loyalty programs allows customers to earn rewards, redeem points, and access special promotions, enhancing customer loyalty and engagement. - **App-based Shopping:** Enabling app-based shopping provides customers with the flexibility to purchase items in-store conveniently, opening up opportunities for personalized offers and tailored recommendations. ### Sectors Adopting This - **Retail:** Implementing mobile checkout and seamless loyalty programs in retail stores can increase customer satisfaction and drive sales by streamlining the purchasing process. - **Convenience Stores:** Adopting app-based shopping and mobile checkout in convenience stores can attract tech-savvy customers and differentiate the store from competitors, improving overall convenience. - **Mobile Applications:** Developing mobile apps for seamless checkouts and integrated loyalty programs presents opportunities for innovation and customer-centric experiences. ## Related on Trend Hunter - [Checkout-Free Convenience Systems](https://www.trendhunter.com/trends/7eleven-australia.md) - [App-Supported Seamless Checkouts](https://www.trendhunter.com/trends/sams-club-4.md) - [App-Powered Checkout Stores](https://www.trendhunter.com/trends/checkoutfree-convenience-store.md) - [Contactless Shopping Experiences](https://www.trendhunter.com/trends/smartshop-pick-and-go.md) - [Convenience Store Self-Checkouts](https://www.trendhunter.com/trends/smart-checkout-technology.md) - [Check-Out Free Convenience Stores](https://www.trendhunter.com/trends/quicktrip.md) - [Line-Free Walk-Out Grocery Apps](https://www.trendhunter.com/trends/amazons-just-walk-out.md) - [Customizable Retail Mobile Apps](https://www.trendhunter.com/trends/lightspeed-scanner.md) - [AI-Powered Checkout Models](https://www.trendhunter.com/trends/just-walk-out-1.md)