<!-- canonical: https://www.trendhunter.com/trends/6535-mountain-parka -->
<!-- robots: noindex -->

# Militaristic Vintage Parkas
THE NORTH FACE PURPLE LABEL Drops a Remixed 65/35 Mountain Parka

By Amy Duong | Published 2021-03-02 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/6535-mountain-parka
References: [hypebeast](https://hypebeast.com/2021/2/monkey-time-united-arrows-the-north-face-purple-label-65-35-mountain-parka-exclusive-collaboration) & [store.united-arrows.co.jp](https://store.united-arrows.co.jp/shop/mt/goods.html?gid=55239080)

THE [NORTH FACE](https://www.trendhunter.com/trends/hmlyn-baltoro-jacket) [PURPLE](https://www.trendhunter.com/trends/evangelion-collaboration) LABEL joins forces with monkey time and shines a spotlight on the retro 65/35 Mountain Parka. This time around, the brand offers the vintage outerwear silhouette -- continuing to launch exclusive seasonal pieces.

The militaristic parka is one of the staple pieces made from the brand's signature Bat Head cotton cloth material. This gives it a lightweight feel but can sustain sprinkles of rain. It boasts a short length design and offered in a white and black contrast stitching or a light gray with chunky white buttons. Additional details include the oversized hood with adjustable sensibilities and deep pockets for more function. The 65/35 Mountain Parka is now available for preorder online at [UNITED ARROWS](https://www.trendhunter.com/trends/homemade-brand-ice-cream).

Image Credit: United Arrows

## Trend Insights (Trend Hunter)

- Score: 2.1/10
- Popularity: 25% | Activity: 29% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle)

## Key Themes

### What Makes This Trend Stand Out

- **Militaristic Parka Revival:** There's an opportunity for vintage military-inspired parkas to make a comeback, with modern updates for comfort and function.
- **Exclusive Seasonal Pieces:** As seen with the North Face Purple Label and monkey time collaboration, there is a trend of offering limited edition seasonal apparel for consumers looking for unique items.
- **Sustainable Outerwear:** The North Face Purple Label's choice of cotton cloth materials for their parkas offer a lightweight and environmentally friendly option that consumers may prioritize when selecting outerwear.

### Sectors Adopting This

- **Apparel and Fashion:** Opportunities arise for fashion brands offering limited edition outerwear as a way to attract buyers who want something unique and exclusive.
- **Outdoor Recreation:** The North Face's focus on durable and sustainable materials for their parkas caters to outdoor enthusiasts looking for functional and eco-friendly clothing options.
- **Sustainable Textiles:** Companies that offer environmentally friendly textile materials and fabric technologies can cater to consumers looking to reduce their environmental impact.

## Related on Trend Hunter

- [90s-Style Winter Parkas](https://www.trendhunter.com/trends/hmlyn-baltoro-jacket.md)
- [Utility Field Jackets](https://www.trendhunter.com/trends/journal-standard-relume.md)
- [Winter Collaboration Streetwear](https://www.trendhunter.com/trends/the-north-face-purple-label-japan.md)
- [Revived Nostalgic Collaborative Fashion](https://www.trendhunter.com/trends/beams-and-the-north-face.md)
- [Collegiate Outdoor Styles](https://www.trendhunter.com/trends/mountain-ivy.md)
- [Celebratory Mountain-Ready Outerwear](https://www.trendhunter.com/trends/the-north-face-mountain-jacket.md)
- [Collaboration Packable Puffer Parkas](https://www.trendhunter.com/trends/nanga-x-pilgrim-surf-supply-parka.md)
- [Collaborative Technical Outerwear Series](https://www.trendhunter.com/trends/hyke-2.md)
- [Collaborative Monochrome Streetwear](https://www.trendhunter.com/trends/comme-des-garons-and-the-north-face.md)
