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# Snoopy Scratch Pads
The 60th Anniversary Peanuts Moleskines are a Must-Have

By Amelia Roblin | Published 2010-09-19 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/60th-anniversary-peanuts-moleskines
References: [hypebeast](http://hypebeast.com/2010/09/moleskine-x-peanuts-60th-anniversary-notebooks/) & [moleskine.co.jp](http://www.moleskine.co.jp/Online-Shop/Peanuts)

The 60th Anniversary Peanuts Moleskines are pieces of personal paraphernalia that are practical to own. The black-and-white design is true to the simplistic cartoony style of the much-loved animations.

Available for writing or sketching, the 60th Anniversary Peanuts Moleskines come with a choice of covers featuring [Snoopy](https://www.trendhunter.com/trends/ooly), Charlie Brown and the whole gang. One of these adorable notebooks could become your comic-drawing debut.

## Trend Insights (Trend Hunter)

- Score: 3.9/10
- Popularity: 57% | Activity: 51% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### What's Driving This Trend

- **Personalized Stationery:** Opportunity for businesses to offer customizable notebooks and scratch pads featuring beloved characters or designs.
- **Nostalgic Merchandise:** Potential to create and sell anniversary editions of popular franchises to tap into consumers' desire for sentimental value.
- **Digital-physical Integration:** Disruptive innovation lies in creating a seamless experience between physical notebooks and digital media for a modern twist on note-taking.

### Who This Affects Most

- **Stationery:** Growth potential for companies in the stationery industry to incorporate popular characters and themes into their products.
- **Merchandising:** Opportunity for companies specializing in merchandise to partner with iconic brands for limited-edition releases to capitalize on nostalgia.
- **Technology:** Tech industry can explore ways to enhance traditional notebooks through features like digital connectivity and integration with devices.

## Related on Trend Hunter

- [Child-Friendly Cartoon Art Lines](https://www.trendhunter.com/trends/ooly.md)
- [Collectible Creative Stationery](https://www.trendhunter.com/trends/moleskine-x-blackpink.md)
- [Nostalgic Cartoon-Joint Streetwear](https://www.trendhunter.com/trends/peanuts-comic-1.md)
- [Cheeky Cartoon-Inspired Tech Accessories](https://www.trendhunter.com/trends/peanuts-collections.md)
- [Cartoon-Themed Coffee Collections](https://www.trendhunter.com/trends/grind-and-peanuts.md)
- [Lunar New Year-Inspired Noteboooks](https://www.trendhunter.com/trends/3-artists-3-countries.md)
- [Playful Cartoon-Forward Watch Designs](https://www.trendhunter.com/trends/peanuts-worldwide.md)
- [Festive Cartoon Drink Holders](https://www.trendhunter.com/trends/puffin-x-peanuts-christmas-hoodie.md)
- [Collaboration Cartoon Aviation Timepieces](https://www.trendhunter.com/trends/avi8-and-peanuts.md)
