# 4K 360-Degree Cameras The 360Fly 4K Camera Requires No Post-Production to Stitch Images By Michael Hemsworth | Published 2016-05-27 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/4k-camera References: [coolthings](http://www.coolthings.com/360fly-4k-360-degree-camera/) & [shop.360fly](https://shop.360fly.com/catalogue/360fly4K_3/) The prevalence of virtual and augmented reality technology has many consumers seeking out products like the 360Fly 4K camera to capture their experiences to re-experience after the fact. Featuring a rugged design, the 360Fly 4K is capable of withstanding shocks, is totally dust-proof and water-resistant. The unit is capable of being used to capture POV video and much more. The onboard GPS system, accelerometer and altimeter keeps all important details in check to make sure it's ready to provide information once you've returned home. The 360Fly 4K camera features 64GB of internal storage as well as a battery pack that's rated for 90-minutes of recording time. The camera builds on the legacy created with the original 360Fly 360-degree camera and is available now for purchase at $499.99. ## Trend Insights (Trend Hunter) - Score: 3.1/10 - Popularity: 52% | Activity: 32% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Photography](https://www.trendhunter.com/photography) ## Key Themes ### What's Driving This Trend - **360-degree Video:** Opportunities for businesses to develop content creation tools and platforms for 360-degree video production. - **AR/VR Experiences:** Applications for creating immersive, interactive experiences that utilize 360-degree video footage for virtual and augmented reality technologies. - **Rugged Camera Technology:** Innovations within the camera manufacturing industry that incorporate more durable, shockproof and water-resistant designs meant for outdoor and extreme use. ### Who This Affects Most - **Consumer Electronics:** Manufacturers of 360-degree cameras and AR/VR devices, as well as accessory developers, have opportunities to introduce new products and features that cater to users seeking immersive experiences. - **Media and Entertainment:** With the rising popularity of virtual and augmented reality experiences, media and entertainment companies have to create more content types like films, documentaries videos, etc. - **Travel and Tourism:** Travel and tourism organizations can turn to 360-degree video to provide virtual tours and immersive experiences of their travel destinations and services. ## Related on Trend Hunter - [Low-Cost 360-Degree Cameras](https://www.trendhunter.com/trends/akaso-360.md) - [Lightweight 360-Degree Action Cameras](https://www.trendhunter.com/trends/insta360-x4-air.md) - [Immersive 360 camera debuts](https://www.trendhunter.com/trends/osmo-360.md) - [High-End Imaging Action Cams](https://www.trendhunter.com/trends/qoocam-3.md) - [Micro 4K Video Cameras](https://www.trendhunter.com/trends/insta360-2.md) - [8K 360-Degree Action Cameras](https://www.trendhunter.com/trends/gopro-max2.md) - [Tiny Cube Action Cameras](https://www.trendhunter.com/trends/insta360-go-ultra.md) - [360°-Degree Action Cameras](https://www.trendhunter.com/trends/x5-camera.md) - [Professional VR-Ready Camera Systems](https://www.trendhunter.com/trends/8k-vr-camera.md)