JC Penney Commercial

 - Dec 8, 2007
References: duncans
What reason could there be to wake the children in a panic at 4 a.m.? A sale at JC Penney's of course. In the latest ad by Saatchi & Saatchi, a mother wakes her children as if to alert them for a state of emergency. She riffles through the drawers, hurrying to get her youngens dressed and out the door. They join the rest of the neighborhood to rush to their local JC Penney. Check out the clip.