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# Augmented Holographic TVs
The Content on ARHT's 3D TVs Can Be Viewed Without 3D Glasses

By Laura McQuarrie | Published 2015-09-25 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/3d-tvs
References: [marketwired](http://www.marketwired.com/press-release/arht-unveils-worlds-first-patent-pending-holographic-3d-tv-without-requiring-glasses-tsx-venture-art-1997809.htm) & [arhtmedia](http://www.arhtmedia.com/technology/arht-tv/)

Although novel, [3D TVs](https://www.trendhunter.com/trends/laser-tv1) have yet to become the mainstream. One of the biggest reasons for this might be due to the fact that watching content comfortably on a 3D TV requires a pair of 3D glasses for every member of the household.

In order to take this technology to the next level, ARHT (Augmented Reality Holographic Technology) launched a patent-pending holographic 3D TV that can be watched without wearing glasses.

The innovation is described as a "multi-plane visualization" technology that is used to display a 'HumaGram,' which renders objects and scenes in perfect 3D, HD clarity. The company remarks that "With ARHT TV viewers can conduct commerce and enjoy rich, interactive experiences with HumaGrams anywhere a standard LCD TV can be deployed." By fusing [holographic and augmented reality technology](https://www.trendhunter.com/trends/mini-holographic-projector), this television has the potential to completely transform the viewing experience as consumers know it.

## Trend Insights (Trend Hunter)

- Score: 1.9/10
- Popularity: 27% | Activity: 23% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [AI](https://www.trendhunter.com/ai)

## Key Themes

### What's Driving This Trend

- **Augmented Reality Televisions:** The fusion of holographic and augmented reality technology has the potential to revolutionize the viewing experience.
- **Glasses-free 3D Displays:** The development of patent-pending holographic 3D TVs that can be watched without wearing glasses opens up new possibilities for immersive entertainment.
- **Multi-plane Visualization:** The introduction of multi-plane visualization technology allows for the rendering of objects and scenes in perfect 3D HD clarity, enhancing the visual experience.

### Who This Affects Most

- **Entertainment Technology:** The entertainment industry can explore novel ways to create and deliver immersive content using augmented reality televisions.
- **Consumer Electronics:** The development of glasses-free 3D displays presents disruptive innovation opportunities for consumer electronics manufacturers to enhance the viewing experience and drive sales.
- **Advertising and Marketing:** Multi-plane visualization technology can be leveraged by the advertising and marketing industry to create captivating holographic ads that engage consumers in new and exciting ways.

## Related on Trend Hunter

- [Glasses-Free 3D Laptops](https://www.trendhunter.com/trends/3d-laptop.md)
- [Panoramic Holographic Displays](https://www.trendhunter.com/trends/holo-panorama-x.md)
- [Hyper-Realistic Holograms](https://www.trendhunter.com/trends/solidlight.md)
- [Three-Dimensional Mixed-Reality Displays](https://www.trendhunter.com/trends/looking-glass-1.md)
- [Free-Floating Holographic Displays](https://www.trendhunter.com/trends/looking-glass-gen2.md)
- [Colossal Holographic Displays](https://www.trendhunter.com/trends/colossal-holographic-display.md)
- [Cardboard-Made Holographic Displays](https://www.trendhunter.com/trends/3d-holographic-display.md)
- [Meeting-Enhanced 3D Holograms](https://www.trendhunter.com/trends/holobox.md)
- [Screen-Projecting AR Glasses](https://www.trendhunter.com/trends/screenprojecting-ar-glasses.md)